social media networks

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Published By: Smarp     Published Date: Feb 22, 2019
By definition employee advocacy is the promotion of a company’s messages by its employees. Today, employee advocacy happens increasingly online, social media being the main medium for brand ambassadors. Employees have extensive networks of friends, followers, and connections on social media, and nowadays they can be reached and influenced with a click of a button. When empowered to act as brand ambassadors on social media, employees can share valuable content to their networks and build their professional brand all while increasing the company’s reach and credibility by generating meaningful conversations about the business.
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employee advocacy, employee engagement, social media, social media visibility
    
Smarp
Published By: Marketo     Published Date: Mar 22, 2018
Advertising on social media platforms has changed tremendously. Recent updates to many social networks' algorithms give users a better experience—one with less promotional content and more relevant content that they want to see. This means that, as a marketer, you need to supplement your organic posts with paid promotion to get your posts seen by your audience. Download this eBook to learn more!
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Marketo
Published By: Tracx     Published Date: Mar 08, 2017
"The social internet is big, noisy, and always in flux — which makes it really hard to know where your audience is spending their time and how to reach them there. So, we've done the research for you. (You're welcome.) Join us for this on-demand webinar to learn why a ""listen-first"" philosophy sets your team up to discover game-changing opportunities before your competitors do. In this on-demand webinar, you'll learn: *How to create your ideal social media mix *The most up-to-date audience demographics from Facebook, Instragram, Twitter, Linkedin, Pinterest, Reddit, and more *Top performing networks based on industry demographics *When to adopt new networks (and when to ignore) *Where companies like yours spend time on social media (and where the missed opportunities are)."
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b2b social media, b2c social media, enterprise social, media engagement, media listening, media platform, media technology, social analytics
    
Tracx
Published By: Absolute Software     Published Date: May 31, 2016
This is arguably the most unsettling time in history to be a CIO. The IT landscape is shifting at a rapid pace with advances in social media, mobility and big data. The proliferation of advanced robotics is just around the corner and the Internet of Things is connecting even the most mundane objects to the internet—and probably the corporate network. Back in the 1990s, most computer hackers were interested in gaining access to networks purely for kudos among their peers. Today hackers have monetized their skills and make their living from finding vulnerabilities in IT networks.
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data, big data, security, corporate network, mobility
    
Absolute Software
Published By: Brandwatch     Published Date: Dec 01, 2015
Download this Brandwatch report to learn how social media and streaming services are changing the landscape of television networks, and how social media not only provides a platform to directly link audiences to online content but it is also the preferred venue for generating conversation or public interest in entertainment.
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social media, social intelligence, social media monitoring, social listening, social insights, television, tv networks, television networks
    
Brandwatch
Published By: Actiance, Inc.     Published Date: Jan 15, 2015
Social Media Risks and Benefits for the Pharmaceuticals Industry Drug makers are just beginning to realize how social networks can improve business processes. Social media helps your organization share information and exchange ideas with your customers quickly, but doing so can involve considerable risk. That’s because social media is subject to the scrutiny of regulators, legislators, and litigators. So, what seems like a spoon full of sugar is often a tough pill to swallow when you consider regulatory requirements from agencies like the FDA. On top of that, increasing litigation has made it a business requirement to consider solutions that help bring down skyrocketing legal costs. Not having technology in place to help manage these requirements and increasing risks, or doing so without careful planning, can be a costly mistake. Read this paper to gain an understanding of: What the regulatory landscape of the pharmaceuticals industry looks like What concerns you should be aware of f
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social media, increased risks, business processes, regulatory requirements
    
Actiance, Inc.
Published By: uberVU via HootSuite     Published Date: Jul 08, 2014
Hashtags have become so popular that most social media networks now feature them. But beware—hashtags work differently on each network. Are you using them the right way? Or are you #failing?
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hootsuite, social media, hashtags, trending, twitter, social media, social media networks, social media marketing
    
uberVU via HootSuite
Published By: IBM     Published Date: Jul 07, 2014
A transformation is taking place in how people interact and how relationships form and develop and this is changing the way we socialise, the way we work and the way we engage with our customers. The new normal is that customers are leading the conversations that define your brand, competitors are crowd-sourcing ideas to bring new offerings to market and employees are using social media in all facets of their lives, including work. This shift in technology and human behaviour presents an opportunity for organisations to improve everything from reinventing customer relationships to how work gets done. A Social Business embraces networks of people to create business value and activates networks of people that apply relevant content and expertise to improve and accelerate core and ad hoc processes, delivering unprecedented return for the time invested.
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ibm, social business, smarter workforce, social media, interact, technology, customer relationships
    
IBM
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
In Q1 2014, Spredfast commissioned research from Forrester Consulting to uncover insights on the state of enterprise social marketing programs at the biggest companies across the U.S. and Western Europe. With input from 160 Director-level or above leaders in companies with $1 Billion or above in revenue, this first-of-its-kind research report surfaced corporate social marketing trends and insightful benchmarks for consideration in 2014 planning and beyond.
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spredfast, social marketing, forrester, corporate social marketing, marketing trends, business value, social media, integration of social marketing
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
In Q1 2014, Spredfast commissioned research from Forrester Consulting to uncover insights on the state of enterprise social marketing programs at the biggest companies across the U.S. and Western Europe. With input from 160 Director-level or above leaders in companies with $1 Billion or above in revenue, this first-of-its-kind research report surfaced corporate social marketing trends and insightful benchmarks for consideration in 2014 planning and beyond.
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spredfast, social marketing, forrester, corporate social marketing, marketing trends, business value, social media, integration of social marketing
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
Learn the importance of creating a social media presence for your brand and see how you can leverage your networks in order to properly identify your specific audience in order to target their wants and needs.
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spredfast, marketing, social strategy, media strategy, social network, consumer behaviors
    
Spredfast, Inc.
Published By: Cyveillance     Published Date: Jun 20, 2014
Phishing is defined by the Financial Services Technology Consortium (FSTC) as a broadly launched social engineering attack in which an electronic identity is misrepresented in an attempt to trick individuals into revealing personal credentials that can be used fraudulently against them. In short, it’s online fraud to the highest degree. Although it’s been around for years, phishing is still one of the most common and effective online scams. The schemes are varied, typically involving some combination of spoofed email (spam), malicious software (malware), and fake websites to harvest personal information from unwitting consumers. The explosive rise of mobile devices, mobile applications, and social media networks has given phishers new vectors to exploit, along with access to volumes of personal data that can be used in more targeted attacks or spear phishing. The fact that phishing attacks are still so common highlights their efficacy and reinforces the need to implement comprehensive phishing and response plans to protect organizations. An effective phishing protection plan should focus on four primary areas: Prevention, Detection, Response, and Recovery. High-level recommendations for each of the four areas are outlined in this whitepaper.
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cyveillance, phishing, security, cyberattacks, cybercriminals, threats
    
Cyveillance
Published By: Spredfast, Inc.     Published Date: Apr 04, 2014
Learn the importance of creating a social media presence for your brand and see how you can leverage your networks in order to properly identify your specific audience in order to target their wants and needs.
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spredfast, marketing, social strategy, media strategy, social network, consumer behaviors
    
Spredfast, Inc.
Published By: Smarsh     Published Date: Feb 27, 2014
Financial Services firms are moving into a new phase in the evolution of communications oversight and face challenges ranging from new and changing regulations to employee privacy. Learn how legal, compliance and IT professionals are managing compliance and e-discovery for email, Web, IM, social media, enterprise social networks, corporate issued mobile devices and the bring your own device (BYOD) trend.
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compliance, e-discovery, archiving, enterprise, communications compliance, email archiving, social media archiving, byod
    
Smarsh
Published By: Simply Measured     Published Date: Feb 10, 2014
Want to learn how your brand can use social media contests to drive awareness and engagement on each of the major social networks?
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simply measured, social media, marketing, social media contests
    
Simply Measured
Published By: Spredfast, Inc.     Published Date: Feb 03, 2014
Learn how to properly leverage your social media networks in order to properly identify your specific audience and target their wants and needs.
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segmentation, targeting, social audience, leveraging social media, social media, netoworks, social media networks, target audiences
    
Spredfast, Inc.
Published By: Bazaarvoice     Published Date: Jan 17, 2014
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
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social media, business insights, social media insights, social networks, consumer behavior
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Jan 17, 2014
Struggling to prove social ROI? The Bazaarvoice whitepaper Real ROI from Social in 5 Steps shows you how the world’s most successful brands and retailers are capturing results and proving true social ROI.
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social media, business insights, social media insights, social networks, consumer behavior
    
Bazaarvoice
Published By: IBM     Published Date: Sep 30, 2013
A transformation is taking place in how people interact and how relationships form and develop and this is changing the way we socialise, the way we work and the way we engage with our customers. The new normal is that customers are leading the conversations that define your brand, competitors are crowd-sourcing ideas to bring new offerings to market and employees are using social media in all facets of their lives, including work. This shift in technology and human behaviour presents an opportunity for organisations to improve everything from reinventing customer relationships to how work gets done. A Social Business embraces networks of people to create business value and activates networks of people that apply relevant content and expertise to improve and accelerate core and ad hoc processes, delivering unprecedented return for the time invested.
Tags : 
ibm, ibm global business services, social media, social business
    
IBM
Published By: uberVU via HootSuite     Published Date: Apr 23, 2013
If you want to influence the online conversation about your company, you need dedicated brand advocates who can participate in social media on your behalf. Advocates are invested in your success, aligned with your objectives and willing to defend your company. But where can you find them? Don’t look far. Your best potential social advocates are actually your own employees.
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social media management, social media strategy, social media strategies, social strategy, social business, social enterprise, enterprise social networks
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Apr 23, 2013
Today’s B2B buyers are socially sophisticated and informed. Do you have the tactics, tools and training to leverage social media for sales success? Find out how to use social media to relate to customers, identify opportunities for engagement, establish credibility, and stay visible and valuable at every stage of the purchase process.
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social media management, social media strategy, social media strategies, social strategy, social business, social enterprise, enterprise social networks
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Nov 08, 2012
Social media has grown out of it's infancy and is no longer an optional task for brands. Emerging with audiences on established social networks is now a key part of business interaction. Learn to tap into social leads with hootsuite.
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hootsuite, social media, interaction, social media leads, tips and tactics
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Oct 10, 2012
This paper will introduce you to the necessary steps you should take to employ HootSuite social media best practices.
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social media management, social media strategy, social media strategies, social strategy, social business, social enterprise, enterprise social networks
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Oct 10, 2012
HootSuite's latest whitepaper, 8 Tips for Social Business, will illuminate the correct process by which organizations can successfully implement a successful and scalable social media strategy.
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social media management, social media strategy, social media strategies, social strategy, social business, social enterprise, enterprise social networks
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Oct 10, 2012
Find out how to use our Facebook Timeline best practices to help your organization build an effective social media strategy, strengthen relationships with your brand's community and see your ROI on your Facebook campaign.
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social media management, social media strategy, social media strategies, social strategy, social business, social enterprise, enterprise social networks, facebook strategies
    
uberVU via HootSuite
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