consumer

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Published By: SheerID     Published Date: Oct 18, 2019
Standing out in a competitive market is no easy feat. How do you make a splash? It goes beyond innovative technology or relatable brand identity. You need a customer acquisition strategy that will connect your company with the ideal audience. Creating a personalized offer for specific consumer tribes—such as the military, students, or teachers—is a great start. But a manual verification process is frustrating for buyers and time-consuming for support teams. Learn how Purple used gated, personalized offers backed by instant verification, which led to: ? A 6x conversion rate ? Saving their support team 49 hours per month of phone calls ? 25:1 ROAS (Return on Ad Spend)
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SheerID
Published By: ttec     Published Date: Oct 16, 2019
In an age of tech-savvy customers and self-service channels, do companies still need to invest in contact centre and staff to provide support? The answer is, yes. Consumers have been trained to find the information they need on their own online or with their mobile device. But when they do pick up to the phone and reach out to customer service, they expect representatives to solve what are often complex questions. They expect human interactions. This enormous shift in which customer service representatives are perceived as a last resort puts increased pressure on contact centre associates who already have the odds stacked against them. The staff must be trained to quickly handle issues that frequently require access to a wide variety of information, but a lack of investment means many associates are often unprepared and lack the right resources to help customers. To change the outcome, customer service representatives need the right training and tools to not only understand the issue,
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ttec
Published By: InMoment     Published Date: Oct 16, 2019
InMoment surveyed 1,300 U.S. consumers to understand the state of trust and loyalty, as well as customer perception about retailers’ attempts to offer more experiences versus simple transactions. Download the report to read the insight gathered.
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InMoment
Published By: KPMG     Published Date: Oct 15, 2019
We’re seeing a global trend towards responsible investing. Increasingly, institutional investors are recognising the potential for ESG factors to affect the valuation and financial performance of the companies they invest in. At the same time, consumer demand for responsible investments is surging, especially from the younger generation. “Responsible” or “sustainable” finance and a focus on environmental, social and governance (ESG) factors have moved firmly into the mainstream today. This booklet presents the proof to address the issues around responsible investment implementation: statistics from across investment markets that show how significant this shift is.
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KPMG
Published By: KPMG     Published Date: Oct 15, 2019
Consumers have become more educated about the value of data and cyber risks associated with it. As consumer awareness increases so does their expectations of trust and digital security. Read now KPMG's report Trust in the time of disruption to understand the cybersecurity gap that exists between consumers and organisations, and what asset management and financial services firms as a whole can do to close the trust gap.
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KPMG
Published By: KPMG     Published Date: Oct 15, 2019
The asset and fund management industry has grown signifcantly in the last decade, with surveys indicating about 65 percent growth since 2007, to over USD 80 trillion in assets under management worldwide. As its importance to the world financial system – linking those with money to invest with enterprises and activities that require funding – is increasingly recognized, so both the industry and the regulators that police the sector become more prominent. The industry and regulators are coming under pressure from a range of “external” voices – demanding investors and consumer groups, clamoring political and economic needs, changing priorities and hopes of civil society, an increasingly noisy press, the explosion in social media and the rapid growth of new technologies. This sea of voices is directly influencing the regulatory agenda and increasing expectations on the industry. A fundamental rethink of firms’ mindset and investment offerings is required.
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KPMG
Published By: Panasonic     Published Date: Oct 10, 2019
Wireless communications is on the cusp of the 5G revolution, which is widely touted as a boon for business and consumers. Change is coming, and that heralds significant challenges for government and its use of both fixed and mobile wireless networks. Here are six things agencies should know now about 5G.
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Panasonic
Published By: Adobe     Published Date: Oct 08, 2019
This consumer based research was designed to support Travel Brands globally by understanding critical shifts in both “customer mindset and behaviors”. Although this research is focused on Generation Z, we designed our full research around all of the generations for context: Boomer, Gen X, Millennials and Gen Z. If you would like to hear more about consumer habits and behaviors for what matters throughout the Travel Customer Journey, please reach out, we’re here to help.
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Adobe
Published By: Adobe     Published Date: Oct 08, 2019
As the lines between business-to-business (B2B) and business-to-consumer (B2C) marketing continue to blur, the B2B marketing environment looks set to change, with companies seeing more demands placed on their operations to satisfy their audiences. To stay competitive, B2B marketers must expand their existing operating models to incorporate data-driven decision-making, relationship engagement, and digital technologies that enable individualized communications.
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Adobe
Published By: GoCardless     Published Date: Oct 08, 2019
The PSD2 is the 2nd EU Payments Service Directive. The directive builds on three key areas of legislation first brought in with the original 2007 Directive. These areas include increased consumer rights in payments, creating a level playing field by bringing into scope the regulation of third-party access to account information and enhanced security. Enhanced security refers specifically to a set of requirements called Strong Customer Authentication (SCA). These requirements have far-reaching implications for any business with an online presence. This guide will explore SCA, who and what it affects and how businesses can prepare for the requirements taking effect.
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GoCardless
Published By: Amazon Web Services EMEA     Published Date: Oct 07, 2019
The proliferation of fast, affordable computing has allowed companies of all sizes to create internal efficiencies and reach more customers through digital products. However, the ubiquity of tools, multiple paths to market, and changing consumer preferences means that businesses must innovate faster than ever to remain competitive. The way that digital products have been traditionally built just isn’t fast enough to enable the innovation that’s needed to win in the market.
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Amazon Web Services EMEA
Published By: Riskified     Published Date: Oct 07, 2019
Customer loyalty in the era of eCommerce: Riskified’s consumer survey revealed
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Riskified
Published By: HERE Technologies     Published Date: Oct 02, 2019
How can brands create relevant, authentic advertising experiences with real-world location intelligence? Innovative brands and marketers are looking for data sets and services that contextualize consumer movements and habits in the world around them. Understanding location and its connection to customer behavior is key to increasing the effectiveness of retail campaigns and diving deeper into audience behavioral patterns. HERE enables relevant and authentic experiences through real-time location intelligence. As the world’s leading location platform*, HERE also shares its insights into the future of reaching customers on their mobile devices as they travel. *Souce: Ovum and Counterpoint Research annual indexes
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HERE Technologies
Published By: Innovations Branding Hous     Published Date: Oct 02, 2019
There is a lot of advertising noise in the market, and many different channels consumers use to reach a product/service/company before making their decision. Download the whitepaper to learn how your business can stand out.
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Innovations Branding Hous
Published By: ttec     Published Date: Oct 01, 2019
In an age of tech-savvy customers and self-service channels, do companies still need to invest in contact centers and staff to provide support? The answer is, yes. Consumers have been trained to find the information they need on their own online or with their mobile device. But when they do pick up to the phone and reach out to customer service, they expect representatives to solve what are often complex questions. They expect human interactions. This enormous shift in which customer service representatives are perceived as a last resort puts increased pressure on contact center associates who already have the odds stacked against them. The staff must be trained to quickly handle issues that frequently require access to a wide variety of information, but a lack of investment means many associates are often unprepared and lack the right resources to help customers. To change the outcome, customer service representatives need the right training and tools to not only understand the issue,
Tags : 
    
ttec
Published By: HERE Technologies     Published Date: Oct 01, 2019
How can brands create relevant, authentic advertising experiences with real-world location intelligence? Innovative brands and marketers are looking for data sets and services that contextualize consumer movements and habits in the world around them. Understanding location and its connection to customer behavior is key to increasing the effectiveness of retail campaigns and diving deeper into audience behavioral patterns. HERE enables relevant and authentic experiences through real-time location intelligence. As the world’s leading location platform*, HERE also shares its insights into the future of reaching customers on their mobile devices as they travel. *Souce: Ovum and Counterpoint Research annual indexes
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HERE Technologies
Published By: Oracle     Published Date: Sep 30, 2019
It takes more than a single interaction to net a customer. By now, marketers understand the importance of multichannel engagement, but most still struggle to seamlessly connect the customer experience across channels. Simply put, it’s easy to batch and blast a broadcast message to email, social, and mobile audiences, but consumers today want more. They want to see themselves in the brand, not just see the brand talk about themselves. Additionally, personalizing messaging in one channel can be tricky enough, but connecting messaging, for an audience who is sprinting from one channel to the next, is a whole other hurdle.
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Oracle
Published By: Oracle     Published Date: Sep 30, 2019
Today’s consumers are demanding: They have become more unforgiving of a poor customer experience and expect interactions on their desktop and mobile devices to be responsive, intuitive, and easy-to-use. Marketers understand that delivering the most relevant experience is the key to gaining continued satisfaction and loyalty from their digital consumers.
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Oracle
Published By: Oracle     Published Date: Sep 30, 2019
Consider a typical visit to a brick-and-mortar retail store. As you search through the racks, deciding what to buy, what type of salesperson do you hope for? Someone aggressive, continuously asking if you’re ready to make a purchase? Or someone who’s never there when you have a question, no matter how hard you look? Ideally, most customers would say, the perfect salesperson falls somewhere in between. Someone who’s ready to jump in with assistance, but happily follows your cue. Thanks to years of shopping in stores, consumers today know exactly what they want from that brickand-mortar experience—and savvy retailers know how to train their salespeople to get it right. But what about a different shopping situation? What type of experience attracts or repels online shoppers? And what do digital retailers need to do in order to deliver the experience that compels customers to buy? With so many retailers to choose from, modern consumers don’t need to put up with a digital experience the
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Oracle
Published By: HERE Technologies     Published Date: Sep 30, 2019
Let’s face it, consumers are addicted to fast delivery. As delivery windows continue to shrink, demand is only growing stronger. The pressure is on for online food delivery and e-commerce companies to consistently meet these ever-tightening deadlines and keep customers happy and loyal. But what happens to your ETAs when a snowstorm strikes? Or a restaurant in your market hosts a promotion that causes demand to spiral out of control? Don’t let times like these send you scrambling to stay ahead of peak demand. Drive down click-to-door times by discovering: The role location technology plays in food and e-commerce delivery The benefits of dynamic routing How to stay ahead of predictable and unpredictable peak demand
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HERE Technologies
Published By: Datastax     Published Date: Sep 27, 2019
Consumers have extraordinarily high expectations of the online user experience, and stakes are at their highest around the holidays. Database infrastructure plays a huge role in holiday success (or failure!). In this eBook, you'll learn ways to evolve your infrastructure to break through five holiday database roadblocks—by reducing stack complexity, improving uptime and elasticity, and smartly managing open source databases.
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Datastax
Published By: Group M_IBM Q4'19     Published Date: Sep 27, 2019
Brands are seeing tremendous disruption in the areas of retail, consumer goods, and travel/ hospitality. To stay on pace with the changing needs and demands of these industries, you need to compete and thrive in new ways. Cognitive Enterprise is data-enabled, cloud-powered, transformational business. It doesn't see silos. It uses data to inform the next best step to improve processes spanning all areas of the business, including customer experience.
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Group M_IBM Q4'19
Published By: Group M_IBM Q4'19     Published Date: Sep 27, 2019
Brands are seeing tremendous disruption in the areas of retail, consumer goods, and travel/ hospitality. To stay on pace with the changing needs and demands of these industries, you need to compete and thrive in new ways. Cognitive Enterprise is data-enabled, cloud-powered, transformational business that breaks through organizational silos.
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Group M_IBM Q4'19
Published By: Larsen & Toubro Infotech(LTI)     Published Date: Sep 27, 2019
Download our latest whitepaper on the role of micro-personalization in OTT, for enhanced consumer engagement and experience.
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Larsen & Toubro Infotech(LTI)
Published By: Juniper Networks     Published Date: Sep 26, 2019
"This Ovum white paper is sponsored by Juniper Networks. It reveals that organisations need to update and upgrade their cybersecurity postures to defend themselves against today's threats. More than 80% of organisations in Asia are not protected against today's threats. Many of them depend on security investments made years ago, which cannot defend against new and emerging threats. The arrival of new technologies including cloud computing, the Internet of Things, mobility, bring your own device (BYOD), and social media have massively increased attack surfaces and expanded the threat landscape. Over the past two years, there has been a global infestation of ransomware attacks, which have wrought destruction across a growing number of businesses. Crypto-jacking, attacks on critical infrastructure, and data exfiltration are now commonly affecting businesses and consumers alike. The financial impact of these attacks is increasing rapidly and has already cost some organisations hundreds o
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Juniper Networks
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