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Published By: Oracle + Dyn     Published Date: Jun 27, 2017
"DNS Speed and reliability are fundamental to the performance of your website and essential to the growth of your business. In order to overcome outages and ensure digital success it’s important to evaluate your DNS infrastructure and determine which configuration is best for your IT environment at this layer. Discover how you can use Secondary or Multi-DNS architecture to promote business continuity, and optimal DNS resolution performance. Download this Technical Brief on Secondary/Multi-DNS patterns and learn: • How multi-DNS patterns can significantly improve security, reliability, and performance of your infrastructure • The advantages and limitations of Primary-Secondary, Hidden Master and Primary-Primary configurations • The best use cases for implementing a supplemental or secondary DNS service Learn more! "
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Oracle + Dyn
Published By: Oracle + Dyn     Published Date: Jun 27, 2017
"Every user’s first interaction with your website begins with a series of DNS queries. The Domain Name System or DNS is a distributed internet database that maps human-readable names to IP addresses, ensuring users reach the correct online asset (website, application, etc) efficiently. Knowing the complexities and best practices of this layer of your online infrastructure will help your organization build redundancy, improve end-user performance and establish a top notch DR plan. Download this guide to DNS top terms and actionable concepts including: • Anycast vs. Unicast networks • CNAME • DDoS and Hijacking • Load Balancing and GSLB Learn more! "
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Oracle + Dyn
Published By: Akamai Technologies     Published Date: Jul 02, 2018
Which bot management solution is right for you? Bots are responsible for 30% to 70% of website traffic. They range from good to middling to bad, and from simple to sophisticated. Many bot management vendors say they can solve your bot problem. But can they really? This e-book provides guidance on how to evaluate bot management solutions and understand what the differences mean for you and your customers. We cover the top 10 things to consider when selecting a bot management solution, from accuracy and API protection to flexibility and resilience over time.
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Akamai Technologies
Published By: Oracle OMC     Published Date: Nov 30, 2017
There’s really no mystery about mobile testing. It’s the art and science of building, running, and analyzing optimization tests for mobile customer experiences. But for companies looking to mobilize their websites and apps, the mystery often lies in how to do mobile testing really well. This guide assembles the best advice from analysts, engineers, and thought leaders to help mobile-minded businesses master the non-desktop landscape. You’ll learn how to optimize customer mobile experiences from strategy to execution. Along the way, you’ll get answers to common questions about mobile testing, find out about optimization testing in general, learn key differences between customer experience optimization (CXO) on mobile and desktop, and see how you can use design expertise to create bold and effective mobile experiences. So start reading and boost your understanding of mobile testing and optimization.
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Oracle OMC
Published By: Clearswift     Published Date: Jun 09, 2008
Websites that did not exist five years ago are now at the top of the most visited and used sites on the Web.  Yesterday's teenagers and college students, who have grown up using MySpace, YouTube and other Web 2.0 sites are bringing their social habits into the workplace, and creating a number of challenges for employers.
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enterprise security, web 2.0, gartner, clearswift, clearswift, social media, social networking
    
Clearswift
Published By: Bronto     Published Date: May 31, 2018
We subscribed to the email lists of 50 brands in the Internet Retailer Top 1000 to see what type of personalization and triggered messages they use to entice customers back to their websites. What you'll learn: • How effectively brands are using customer data to nudge them back onto the purchase path. • How triggered messages can better engage customers and keep them coming back. • How browse and cart recovery can rescue revenue that would otherwise be lost.
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revenue, email, internet, retailer, website
    
Bronto
Published By: Advertising.com Sponsored Listings     Published Date: Dec 12, 2011
Advertising.com's premium sponsored listings network gives you an unmatched ability to target your text ads by site, section, or page on the web's most popular sites.
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cpc, advertising.com, text ads, contextual ads, contextual advertising, search ads, search advertising
    
Advertising.com Sponsored Listings
Published By: dynatrace     Published Date: Feb 01, 2013
Studies have shown that poor performance of e-commerce web sites can directly result in loss of revenue, poor customer satisfaction and damaged reputation. This white paper provides an overview to application performance management for e-commerce.
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dynatrace
Published By: FireEye     Published Date: Mar 05, 2014
Cyber attacks are growing more sophisticated and, more often than not, target small and midsize businesses (SMBs). One unlucky click - a malicious email attachment, a link to a legitimate but compromised website - could result in a costly data breach that drains your bank account and customer trust. This paper explains targeted attacks and examines reasons cyber attackers are aiming at small and midsize businesses, including: Value of your data; Low risk and high returns for criminals; Why SMBs are easier targets.
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fireeye, persistent threats, advanced attacks, multi-vector, multi-stage nature, combatting advanced attacks, cohesive threat vectors, correlated threat vectors
    
FireEye
Published By: AlienVault     Published Date: Aug 14, 2015
Attackers are becoming increasingly skilled at planting malicious code on websites. Join us for a live demo showing an example of such an attack, and how to detect it immediately using AlienVault USM.
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AlienVault
Published By: Monetate     Published Date: Sep 30, 2014
Here’s a fact for you: Consumer use of mobile devices to access ecommerce websites has grown more than 120% in the last year. Though explosive growth in this category is a positive sign for the industry, the mobile customer is far different than any other.
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mobile commerce, mobile trends, mobile devices, ecommerce
    
Monetate
Published By: Progress     Published Date: Jan 22, 2019
There are many ways to put your company's data to work and by far, personalization is one of the most exciting and effective. Just look at online giants such as Google, Netflix or Amazon, and you'll find living proof that data is a resource that helps build a digital empire. Download our extensive 30-page guide to get a step ahead of the competition, armed with strategies for an optimized, ever-improving plan to drive bottom-line impact using personalization.
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Progress
Published By: Progress     Published Date: Jan 22, 2019
Tailoring experiences for customers is critical to make your business standout. Customization works well for organizations that want to enhance their standard customer experience but don’t have the necessary tools or strategy for in-depth personalization. Learn about the 5 best practices for customizing websites and the 5 biggest challenges marketers face while customizing their websites.
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Progress
Published By: Entelo     Published Date: Sep 06, 2017
With tech talent in high demand, understanding the networks engineers live and work in is fundamental to finding qualified people and establishing rapport. Learn how to leverage GitHub, Stack Overflow, and Hacker News to identify relevant candidates, assess their skill sets, and boost your company's engineering brand to stand out from competing recruiters. GitHub Lead Talent Strategist Tessa Wilder joins us to share recommendations on how to best use GitHub to connect with engineers. In this webinar, you'll learn: How to read a GitHub profile to understand an engineer's contributions, impact, and how to cross-reference this info with resumes and other social profiles Ways to use Stack Overflow's reputation score and tags to find active, notable engineers How to (tastefully) utilize Hacker News beyond a social news site to generate interest with tech candidates and find those actively seeking new opportunities
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Entelo
Published By: Entelo     Published Date: Sep 06, 2017
Today's tech candidates are actively interacting and sharing their work on different websites, networks, and forums. As more of these channels surface, recruiters have the advantage to connect with more people in real-time, build a community based on shared interests, and to develop their employer identity among candidates. This webinar will cover recruiting on Slack, Reddit, AngelList, and Meetup – a communication tool, aggregated news site and forum, Q&A social network, startup platform, and online portal for interest groups. Michelle Lusen, senior corporate recruiter at Slack, will join us for the webinar to share her best practices for connecting with candidates. In this webinar, you'll learn: How to establish rapport and develop a Slack community of candidates using private and public communication channels Where to look on Reddit and AngelList to find people most interested in hearing about your open role Tactics to identify and engage with domain experts on Meetup How to navi
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Entelo
Published By: BigCommerce     Published Date: Feb 13, 2018
For many years, the Magento ecommerce platform has been the retail inudtry go-to running an enterprise online store. However, when most businesses first made Magento their solution of choice, it was the only viable option out there. Today, Magento is no longer the only option in the mid-market and enterprise retail sectors. SaaS platforms like BigCommerce have disrupted this market, allowing for deep customization, unlimited prodcuts, industry-leading average uptime of 99.99% and 100% during Cyber Week, 24/7 support, one-click application integration, and seamless product updates. All for a fraction of the cost. Learn the five more critical differences between the two leading platforms in this white paper.
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bigcommerce, magento, ecommerce, shopify, shopping cart, website, dropshipping, amazon
    
BigCommerce
Published By: Magento     Published Date: Mar 28, 2018
International retail sales are expected to increase by 5.5% to $28.3 trillion by 2018. launching an international site can take up valuable time and resources, and missteps can be costly. From web page layout, to word definitions and cultural preferences, countries have widely varying practices and unique online user behaviors. How efficiently you manage changes in culture, language, customs, currency, tax, and laws can make the difference between success and failure. POWER YOUR BUSINESS TO EXPAND RAPIDLY INTO FOREIGN MARKETS: Think Local and Flexible to Act Global Communicate in Other Cultures Design a Flexible and Scalable Global Process Efficiently Manage Multiple International Sites
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international, markets, company, globally, competition
    
Magento
Published By: LogMeIn     Published Date: Feb 27, 2018
Bold360 ai's self-service solution was initially deployed in the UK. Owing to the success of this pilot, the service was quickly rolled out internationally. Today, Thomas Cook uses Bold360 ai to provide online support in five languages on 13 different customer-facing websites in the UK, Netherlands, Belgium, Germany, and France, along with four other support agent sites.
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customer, experience, markets, service, websites, integration
    
LogMeIn
Published By: Qualtrics     Published Date: Oct 02, 2018
Customer journey mapping is a major component of any customer experience program. Of course, a key part of mapping the customer experience includes identifying key moments of truth or moments of consumer brand interaction that shape brand perception and loyalty. In the digital age, many key moments of truth for your customers are happening online. This means that more and more of your consumers, brand perceptions and attitudes will be based on purely digital interactions (in-app, website, wearable tech, etc.). This has made understanding your customers’ digital interactions an essential part of any customer experience program. “It has been said that VOC programs without a web presence engage only 2% to 10% of those who interact with their website” (marketing sherpa). As we move into the future, this trend will continue. We know that mobile is an inherent part of today’s digital experience. Global mobile and tablet internet usage just exceeded desktop use for the first time (GS StatCoun
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Qualtrics
Published By: Gleanster Research     Published Date: Aug 30, 2013
Learn how content management and WebSphere Commerce integration puts the power of real-time website updates in the hand of marketers and removes dependence on IT for small changes.
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Gleanster Research
Published By: Symantec     Published Date: Jul 28, 2014
A paper on 6 things that can kill your website and how to stop them.
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website security, website protection, website threats, symantec, norton
    
Symantec
Published By: Symantec     Published Date: Jul 28, 2014
This paper analyses the emerging trends, malicious code activity, phishing and spam to help present essential information to help you secure your systems.
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website security threat report, emerging security trends, malicious activity, essential security
    
Symantec
Published By: Symantec     Published Date: Jul 28, 2014
This paper explains how malware works and the implications to clients, customers and the wider community.
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how malware works, implications of malware, impacts of malware, website security, internet threats
    
Symantec
Published By: Symantec     Published Date: Jul 29, 2014
Knowledge is power: the Symantec guide to protecting your website
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protecting your website, vulnerability scans, website vulnerability, malware, spyware, symantec, norton
    
Symantec
Published By: Symantec     Published Date: Jul 30, 2014
This report will help you to understand the threats that you face, your vulnerabilities and how you can protect against this.
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vulnerability assessment, website security, protecting against vulnerabilities
    
Symantec
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