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Published By: ForeSee Results     Published Date: Jul 20, 2007
This report analyzes satisfaction of the various methods of generating site traffic (email, search marketing, recommendations, shopping comparison sites, etc.) to see which result in the most satisfied customers -- who are also more likely to purchase in the future and recommend the site to others.
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foresee, foresee results, online marketing, comparative, conversion, conversions, customer satisfaction, referrals, word-of-mouth, word of mouth, customer value
    
ForeSee Results
Published By: HP     Published Date: May 11, 2011
Learn how HP Systems Insight Manager monitors and controls the server environment to enhance staff efficiency, improve uptime, and reduce the cost and complexity of managing the data center.
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hp insight control management, business value, roi, tim grieser, randy perry, server life-cycle management, it management, infrastructure management, virtualization, sim, operational costs
    
HP
Published By: HP     Published Date: May 11, 2011
This paper demonstrates how migrating to HP BladeSystem delivers significant ROI through reduction in hardware and facilities expenditures.
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hp intel, blade server, hp bladesystem, roi, it infrastructure, hardware, facilities, slas, service level agreements, vms, x86 servers, cost savings, datacenter
    
HP
Published By: Gold Lasso     Published Date: Oct 02, 2007
Many email marketers look for the lowest price point and equate that to the best value, but the lowest cost may not be the best value. Understanding how Email Service Providers determine price and what features you're paying for is an important part of being a successful email marketer.
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marketing, email marketing, vendors, esp, esps, marketing solutions, vendor selection, gold lasso
    
Gold Lasso
Published By: Perimeter     Published Date: Jul 17, 2007
Read this interesting comparison about designing an intrusion defense strategy that identifies the value of business processes, and implements appropriate strategies to protect these systems using a layered defense approach is not only a good security practice, but also a regulation in many cases.
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ids, intrusion defense, intrusion prevention, firewall, security, compliance, layered security, ips, perimeter, perimeter esecurity, security software, malware, trojan
    
Perimeter
Published By: TRIRIGA     Published Date: Jul 27, 2007
Leaders in every industry perform sale-leaseback transactions to unlock the value of real estate, improve the balance sheet and realize tax benefits. The paper discusses how sale-leasebacks enhance financial ratios, elevate operations and re-focus real estate strategies on profitability rather than logistics.
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sales-leaseback, sale-leaseback, sales leaseback, sale leaseback, real estate, balance sheet, tax benefits, leased properties, lease management, lease, triraga, bottom-line, financial ratios, triraga
    
TRIRIGA
Published By: TRIRIGA     Published Date: Mar 31, 2008
Investments in green building strategies consistently result in significant benefits for organizations today.  Green buildings not only reduce the environmental impacts of natural resource consumption and green house gas emissions, but they also provide economical benefits such as reduced costs, improved bottom-line performance and higher shareholder value.
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green building, tririga, environmental sustainability, dr. romm, tririga, environmental impact, green house gas emissions, emissions, bottom-line performance, social responsibility, triple bottom line, trees, tririga, tririga, energy, green, environment, environmental
    
TRIRIGA
Published By: TRIRIGA     Published Date: Apr 15, 2008
Workplace Performance Management: A strategic framework and system to align, measure and deliver greater shareholder value from workplace assets and operations. Corporations need to align workplace operations and assets to business strategies.  Workplace assets and operations must be measured and linked directly to stakeholder expectations to expose the true contributions of real estate to the organization.
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workplace, performance, real estate, facility management, wpm, tririga, performance metrics, workplace strategy, tririga
    
TRIRIGA
Published By: ProofSpace     Published Date: Aug 07, 2007
This white paper presents a solution framework for Life Science Organizations that want to implement enterprise digital trust management to protect their electronic value chain.
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proofspace, proofmark, signing key vulnerability, trustworthy time, authenticated time stamps, time existence of data, electronic postmark, time stamp, timestamp, time and data stamping, file authentication, x9.95, timestamping, ediscovery, discovery, admissibility, email archiving, surety, authentidate, timecertain
    
ProofSpace
Published By: Ultimus     Published Date: Aug 16, 2007
A BPM-based compliance solution is the most efficient and flexible way to optimize and future-proof your compliance investment to create long term business value.
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ultimus, bpm, business process management, automation, bpa, productivity, bpm basics, profitability, business process modeling, modeling, workflow, compliance, sarbanes-oxley, sarbanes oxley, sox, sox compliance, growth
    
Ultimus
Published By: Interactive Intelligence     Published Date: Feb 21, 2013
The modern contact center is a company's primary resource for delivering a differentiated customer experience and driving efficient and cost-effective customer satisfaction. Top tier contact centers make regular investments in advanced technologies.
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implementing skills, routing, interactive intelligence
    
Interactive Intelligence
Published By: AT&T     Published Date: Jun 30, 2008
Wholesale sales representatives sell TaylorMade golf clubs, clothing and accessories to more than 10,000 retail outlets. TaylorMade executives concluded that if the company could automate these value-added sales force services, which were requiring more than 60% of the company's 100+ wholesale representatives' in-outlet time, the overhead savings and increase in sales revenue could be significant. Read how TaylorMade addressed this challenge in this case study.
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sales force automation, salesforce automation, salesforce, sales automation, business analytics, inventory, inventory management, wireless, mobile workforce, mobile sales force, outside sales, at&t, att, at&t wireless
    
AT&T
Published By: Shunra     Published Date: Nov 27, 2007
"Best Practices for Selecting a WAN Optimization Solution: Benchmarking Performance ROI" includes best practices for defining requirements and comparing alternative solutions, and offers a metric that IT organizations can use to select the WAN optimization solution that delivers the greatest value.
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wan, wide area network, wide area networks, best practices, network performance, wan performance, shunra, ppi
    
Shunra
Published By: Epsilica Consulting     Published Date: Nov 29, 2007
Time is money, resources are scarce and only projects that add value and meet the organization's strategic aim and objectives should be flying. Why is it, therefore, that so many projects are running that have not been formally approved, burn limited and finite resource and, most importantly, do not improve or deliver new services or increase market share?
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project management, project lifecycle, product lifecycle, development lifecycle, project manager, business management, bpm, epsilica, epsilica consulting
    
Epsilica Consulting
Published By: Catalyst SF     Published Date: May 05, 2008
This white paper is designed to provide the marketing generalist with the basics of the gaming industry and how to leverage game marketing tools to improve marketing effectiveness. It is not designed for a gaming expert but rather for the person who is curious about the space, believes that game marketing may have value for their brand, but is not well versed in the opportunities available or the dynamics of the industry.
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game, gaming, video game, video gamings, catalyst, catalyst sf, game marketing
    
Catalyst SF
Published By: Easynet     Published Date: Mar 26, 2008
With demand for freight transportation services continuing to grow faster than GDP growth in Europe, the logistics industry has structured itself around the provision of very specific value-added services beyond just transportation. Many logistics companies are vying to capture new opportunities in the area of value-added services. Find out how in this IDC paper.
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information management, voice over ip, vpn, business process management, logistics, managed networks, voip, bpm, easynet
    
Easynet
Published By: IFS     Published Date: Aug 11, 2011
Learn how to get certified in earned value management (EVM) and compete for government aerospace and defense contracts.
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ifs, evm, earned value management, government aerospace, defense contracts, project management
    
IFS
Published By: Oliver Wight     Published Date: Jun 23, 2008
Even if a chosen business model establishes some preference for one technique over another, at different points in the value chain, different techniques may be appropriate to plan and manage the demand, the production activities, the resources, and the supply of materials. Knowing when and where to apply each of the different techniques is critical.
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erp, productivity, bpm, business management, planning, business model, oliver wight
    
Oliver Wight
Published By: CA ITAM     Published Date: Sep 09, 2008
Robin Bloor addresses the business value to be derived by evaluating key client management processes such as asset management, service management, change management, security and integration/automation against four maturity levels. Read this white paper to learn how to align your people, processes and technology to elevate the maturity of your client management.
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CA ITAM
Published By: YouSendIt     Published Date: Sep 08, 2011
This helps to answer the critical question about what are the best opportunities for IT to deliver short- and long-term business value without diverting limited resources from IT's front-line goals of keeping business running.
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yousendit, it leaders, dortch, business value, front-line goals, growth strategy, collaborative application
    
YouSendIt
Published By: ValueClick Media     Published Date: Sep 24, 2008
Based on a study conducted by ValueClick Media and interactive agency Goodway 2.0, this white paper evaluates networks as an alternative to advertising on automotive information sites. The study, which includes campaign data from Chevrolet, Dodge, Honda, Hyundai and Lincoln Mercury, concludes that running ads on a large number of sites and allowing optimization technology to determine those which are most effective will lead to better results than presupposing what sites or channels will perform.
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automotive, chevrolet, dodge, honda, hyundai, lincoln mercury, advertising alternative, optimization technology, valueclick media, goodway 2.0
    
ValueClick Media
Published By: NeighborhoodAmerica     Published Date: Oct 01, 2008
Virtually all organizations are realizing the importance of customer engagement. But in order to benefit, we must subscribe to the idea that consumers really can add value to our organization. And sometimes, that means removing the notion that we are the experts in exchange for the belief that we can learn a thing or two from our customers. The collective intelligence of the communities we serve is largely an untapped asset - a stream of valuable input that can help improve the decisions we make and shape the products we sell. This book explores the value of many - and the role that customer engagement will play in shaping the future of our businesses, our government, and our economy.
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neighborhood america, social network, web 2.0, data integration
    
NeighborhoodAmerica
Published By: Godfrey     Published Date: Oct 02, 2008
Differentiation is a business decision made at the highest levels about the company’s positioning and values–how the company adds value to a customer relationship. There are many ways a company can make those decisions, and many different approaches to doing so. The most successful companies adopt a positioning that offers sustainable competitive advantage–a way of adding value that competitors cannot easily duplicate.
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godfrey, b-to-b, business-to-business, branding, b-to-b branding, b-to-b differentiation, brand differentiation, branding differentiation, b-to-b brand, b-to-b brand positioning, brand positioning, brand affinity, brand advertising, brand communications, branding research, b-to-b marketer, b-to-b buying process, b-to-b branding program, integration, marketing communications integration
    
Godfrey
Published By: Godfrey     Published Date: Oct 02, 2008
One of the most important questions a company can ask itself is “what is our differentiation?” The reason is simple: it’s how you define yourself in the minds of your customers and beat the competition. Beyond that, it’s what guides business strategy as you face decisions and choices on a daily basis. A company that knows who it is and how it adds value for customers and prospects has a solid foundation for making those decisions. One that has an unclear position or, worse yet, constantly shifts position, has a difficult path in a challenging market. That’s why branding discussions need to go well beyond graphics and touch on the values and identity that are at the core of any successful company.
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godfrey, b-to-b, business-to-business, web 2.0, branding, b-to-b branding, b-to-b differentiation, brand differentiation, branding differentiation, b-to-b brand, b-to-b brand positioning, brand positioning, brand affinity, brand advertising, brand communications, branding research, b-to-b marketer, b-to-b buying process, b-to-b branding program, integration
    
Godfrey
Published By: Godfrey     Published Date: Oct 24, 2008
Godfrey’s Channel Strategy Audit is intended as a guide to assist you in providing the information we need to generate a distribution channel strategy analysis. This audit is organized into several parts, starting with a cursory survey of your business environment, and then concentrating on the key issues that can result in strengthening or reshaping your distribution channel strategy. Although our face-to-face meeting time may be limited, we hope this audit will allow you to provide more thoughtful and detailed information, so that our deliverable to you has significant value.
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godfrey, channel strategy audit, b2b marcom, channel communications, distribution network, channel marketing, marketing to distributors, distribution channel, sales and marketing distribution, channel distribution, b2b communications
    
Godfrey
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