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Published By: Symantec.cloud     Published Date: Aug 10, 2010
This paper will discuss the history and progression of the modern Trojan attack. It will explore the methodology used by hackers in selecting a target and developing a compelling attack and will cite several examples of some successful targeted Trojans.
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messagelabs, symantec hosted services, malware, trojan attack, email guard, spam
    
Symantec.cloud
Published By: IAG Consulting     Published Date: Aug 09, 2010
Great requirements are free! Everybody understands that requirements are important, but most do not internalize that fact and take action. In this fast-paced 8 minute video microcast you will find out that great requirements definition and management can dramatically reduce the cost of projects while greatly increasing the likelihood of success.
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iag, project management, project management, maturity, consulting, executive summary
    
IAG Consulting
Published By: BlackBerry     Published Date: Jul 23, 2010
Investing in mobility is like investing in any other important business activity, and its success will largely depend on how closely it is aligned with both business and IT drivers. A successful mobility plan should focus on 'mobilizing' your critical business processes and include planning phases for discovery, development and deployment. This Guide focuses on how to build an effective mobility plan while providing valuable insight into the benefits of mobilizing your business applications.
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blackberry, mobility, smartphones, cell phones, mobile workforce, e-commerce, handset, touchpoint
    
BlackBerry
Published By: EchoSign     Published Date: Jul 23, 2010
The merger of contract management processes with sales processes will become a top priority for CEOs and CFOs as the ability to get contracts signed, tracked and filed becomes a critical component in driving revenues. According to a recent study by Aberdeen Group: "Within the next two years, the percentage of a company?s revenue that is dictated by contracts will increase from 56% to 68%." From renewals to projections and compliance, the ability to close the contract in the shortest timeframe possible and readily access the executed contracts across the enterprise will become the leading performance indicator of a company?s long term success.
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echosign, contract management, sales, crm, ceo, cfo, kpi, bottleneck
    
EchoSign
Published By: Interactive Intelligence     Published Date: Jul 21, 2010
To successfully choose and implement an IP system, the best place to start is with a roadmap - current offerings, justification factors, upcoming solutions, and suggested planning guidelines. Without one, your new system might never move forward. Read more.
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interactive intelligence, customer ip communication, digital pbx, unified communication, voice network, ip data network, contact center solution
    
Interactive Intelligence
Published By: Interactive Intelligence     Published Date: Jul 21, 2010
Read about best practices that can help your organization build success into each process it automates, from a process automation expert.
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interactive intelligence, best practices, business process automation, bpa, roi
    
Interactive Intelligence
Published By: Interactive Intelligence     Published Date: Jul 21, 2010
Read about five migration checkpoints that will make your move to VoIP the right one.
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interactive intelligence, migration to voip, voice over ip, ip telephony, pbx, networking, quality of service, roi
    
Interactive Intelligence
Published By: GoToWebinar     Published Date: Jul 16, 2010
Webinars are powerful tools - especially when you know how to create, promote and deliver them like a power user. Interactive online webinars have emerged as the gold standard in B2B marketing. This new eBook provides webinar tips, tactics and techniques from some of the sharpest minds in B2B marketing and includes helpful checklists for promoting a webinar, integrating social media, creating content and more. "
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webinar event, online conference, technology configuration, event scheduling, promotion, content creation, analytics, citrix
    
GoToWebinar
Published By: Jonckers Translation & Engineering     Published Date: Jul 13, 2010
This case study examines Adobe's globalization efforts in transforming traditional practices to global content value chains and outlines how Adobe's been able to do it successfully.
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jonckers, multilingual product content, value chain, machine translation, localization, adobe systems, global content value chain, gcvc
    
Jonckers Translation & Engineering
Published By: Savvis     Published Date: Jul 07, 2010
The research surveyed CIOs, IT Directors and Heads of IT in the U.S., U.K., and Singapore from medium to large enterprises and the public sector. The findings reveal that respondents fully anticipate significant growth in outsourcing.
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savvis, outsourcing, cloud computing, enterprise security
    
Savvis
Published By: SDL Web Content Management Solutions     Published Date: Jul 06, 2010
In today's connected world, a well managed Web presence is essential for any organization to achieve business success. The internet provides unprecedented opportunities for border-free communication. Many organizations use the internet to reach worldwide audiences. These organizations need to balance centralized messages and branding with localized content and contributions. SDL Tridion's BluePrinting technology allows you to create this balance.
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sdl tridion, blueprinting, communication, localization, multidimensional communication
    
SDL Web Content Management Solutions
Published By: Appian     Published Date: Jul 02, 2010
This white paper examines the business case for a BPM CoE, the required components, and the expected value. It also includes a case study of how an investment management firm's CoE evolved from informal to strategic.
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appian, center of excellence, bpm.business process management
    
Appian
Published By: RPM Direct Marketing     Published Date: Jun 25, 2010
Being successful today and in the future will require a smarter marketing approach. Advertising clutter is at an all-time high and consumers are overwhelmed with thousands of marketing messages every day. There's more and more online and offline messages competing for our limited attention and most of us cannot deal with the tidal wave of advertising aimed in our direction.
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rpm, direct marketing, results, roi, rapid performance, marketing message
    
RPM Direct Marketing
Published By: OneUpWeb     Published Date: Jun 16, 2010
Could your website be doing more? Find out in Oneupweb's latest study. Today, the design and usability of your website directly affects your bottom line. Discover if it's driving sales, or driving them away with the new measurement you need to determine the success of your site's design.
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oneupweb, usability, driving sales, e-commerce, ecommerce, task, clickability, demographics
    
OneUpWeb
Published By: Citrix Online     Published Date: Jun 09, 2010
This white paper explores the benefits and ROI of online training and takes an in-depth look at how two innovative companies successfully implemented Web-based training.
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citrix gototraining, web-based training, roi, elearning, customer training
    
Citrix Online
Published By: TRUSTe     Published Date: Jun 07, 2010
This white paper will explore how marketing leaders and business decision makers like yourself can align trust, credibility and privacy processes in your organization-and your company's broader ecosystem-into a Business Integrity Strategy.
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truste, endorsements, marks, seals, trust marks, branding, ecommerce
    
TRUSTe
Published By: Cisco Systems, Inc.     Published Date: Jun 07, 2010
Help transform how organizations learn, grow, communicate, and collaborate with social video, digital signage, and IPTV systems.
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cisco, show and share, social video, digital signage, iptv system, digital media suite
    
Cisco Systems, Inc.
Published By: Net Atlantic     Published Date: Jun 04, 2010
Register for this live event: Date: Thursday, September 2, 2010 Time: 2:00pm EDT / 11:00am PDT Length: 1 Hour During this one hour session, we'll discuss 5 components of a successful email marketing strategy and how to increase relevance through segmentation and targeting, including: .creating and delivering relevant content; .applying profile and behavior-based targeting; .automating email campaigns to match the customer purchase lifecycle; .achieving the right contact frequency for your audience; and .testing your strategy for effectiveness.
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email marketing, webinar
    
Net Atlantic
Published By: Webtrends     Published Date: Jun 02, 2010
To succeed in mobile marketing, analytics must play a crucial role in the development of strategy and prioritizations of marketing spend. But this rigor isn't being consistently applied to this rapidly growing, emerging channel.
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webtrends, mobile strategy, digital marketing, process, customer experience, multi-channel marketing, business intelligence, customer intelligence
    
Webtrends
Published By: Net Atlantic     Published Date: May 28, 2010
During our live demo, you'll get an overview of Net Atlantic's Email Marketing Suite, tips to help make your email marketing campaigns more successful, mistakes to avoid, and a review of tools for effective email marketing. This one-hour session is perfect if you are new to Net Atlantic or interested in learning about our advanced capabilities, including segmentation, triggered and sequential mailings, and much more. Marketers focus on four basic elements in their campaigns; the list, the message, delivery, and measurement. We'll discuss the important factors of each. Our overview covers: •Logging into your list •Managing your members •Creating content •Sending mailings •Checking the results of your campaigns •And much more. This webinar will take around 30-45 minutes with time left over for Q&A. Register now using the form to the right. Webinar Details: "Email Marketing with Net Atlantic" presented by Gregg Hanson Date: Every Wednesday Time: 1:00PM EDT; 10:00AM PDT (1 Hour)
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net atlantic, webinar, live event, email marketing
    
Net Atlantic
Published By: Webtrends     Published Date: May 18, 2010
Mobile marketing investments will likely triple over the next five years. In the haste to stake a claim in the mobile gold rush, many businesses skip the lessons learned from the last big push: to be successful, you'll need to measure and quantify your results with mobile analytics.
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webtrends, mobile strategy, app downloads, apps, performance indicators, targeted marketing, web analytics
    
Webtrends
Published By: TRUSTe     Published Date: May 06, 2010
This whitepaper will explore how business leaders like yourself can align trust, credibility and privacy processes in your organization-and your company's broader ecosystem-into a Business Integrity Strategy.
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truste, roi, privacy, trust, credibility, business integrity strategy, identity
    
TRUSTe
Published By: CareerBuilder     Published Date: May 06, 2010
It's no coincidence that many of today's most successful and admired businesses - Google, Whole Foods, IBM, USAA and UPS, to name just a few - are as widely recognized for their forward-thinking business practices as they are for their reputations as employers of choice. These companies all share one characteristic: A strong employment brand.
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branding, employment, recruiting, careerbuilder, usaa, ibm, ups, employer
    
CareerBuilder
Published By: VeriSign     Published Date: May 06, 2010
Online retailers must make consumers feel more comfortable on their web sites, instilling confidence in order to support sharing personal and financial information and ultimately completing purchases. Using proven ingredients outlined in this whitepaper can increase customer confidence and enable you to generate more sales.
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verisign, online retail, customer confidence, security, ecommerce, shoppers, online purchasing
    
VeriSign
Published By: Crowdcast     Published Date: Apr 30, 2010
The Aberdeen Group reviews SAP's partnership with Crowdcast and how Crowdcast's Collective Intelligence Platform is used to monitor key risk indicators, helping enterprises course correct as events arise that may impact success.
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crowdcast, cpg, key risk, businessobjects, grc, platforms, collective intelligence, packaging
    
Crowdcast
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