social web

Results 176 - 200 of 210Sort Results By: Published Date | Title | Company Name
Published By: Godfrey     Published Date: Oct 24, 2008
Recently, however, the explosive growth of online media has changed the PR game, creating a deeper, richer two-way communication between a marketer and its target audiences. Now, marketers can use social media strategies and tactics to engage their audiences directly. Those tactics include press release optimization, online media monitoring and reporting, social media press releases, RSS feeds, blogs, podcasts, webcasts and a host of other emerging technologies.
Tags : 
godfrey, convergent, public relations, business-to-business, traditional pr, media relations, press kits, trade show support
    
Godfrey
Published By: Godfrey     Published Date: Oct 24, 2008
 Recently, however, the explosive growth of online media has changed the PR game, creating a deeper, richer two-way communication between a marketer and its target audiences. Now, marketers can use social media strategies and tactics to engage their audiences directly. Those tactics include press release optimization, online media monitoring and reporting, social media press releases, RSS feeds, blogs, podcasts, webcasts and a host of other emerging technologies.
Tags : 
godfrey, b-to-b search, search, search engine optimization, seo, search engine marketing, sem, keywords
    
Godfrey
Published By: BatchBlue Software     Published Date: Mar 27, 2009
Even though you may not be familiar with the term “social media”, chances are you’ve heard about it or maybe even are using it to communicate in your personal life. But is social media successfully making the crossover from personal pastime to business tool? This blue paper outlines the different types of tools in the social media toolkit and proposes ways they can be used to promote your brand, communicate with your customers and help grow your business.
Tags : 
social media, matternow, communications, brand management, media toolkit, marketing communications, myspace, youtube
    
BatchBlue Software
Published By: Jive Software     Published Date: Mar 03, 2010
This white paper will provide a framework for creating these types of environments to help facilitate the conversations, as well as guidance around how to apply that content to transform your organization.
Tags : 
jive, build online community, social web, brand affinity, conversation, community planning, loyalty, collaboration software
    
Jive Software
Published By: Bazaarvoice     Published Date: Jan 26, 2011
In our second annual marketing survey, we surveyed CMOs in The CMO Club about their use,expectations, and measurement of social media, then compared the results to the previous year's survey. In short, 2009 marked the year CMOs embraced social media marketing but struggled to tie their strategies to the bottom line. Many evaluated engagement metrics created from social media- such as the number of click-throughs to the website or number of fans or followers - instead of evaluating business metrics like revenues and conversion. In 2009, CMOs aspired to tie social to the bottom line.
Tags : 
bazaarvoice, social marketing, ctr, engagement, crm, customer service, word-of-mouth, ugc
    
Bazaarvoice
Published By: MoreVisibility     Published Date: May 07, 2012
LinkedIn connections and groups foster a lot of interaction among professionals, who can discuss their respective industries and job functions. Learn more about the three main opportunities for you to become a master link builder on LinkedIn.
Tags : 
morevisibility, marketing, social media, emerging marketing, internet marketing, web analytics
    
MoreVisibility
Published By: MoreVisibility     Published Date: May 07, 2012
Social media, social media, social media! It's all that anyone online is talking about these days. What people aren't talking about are ways to successfully measure their social media efforts. Read to learn more.
Tags : 
morevisibility, social media, marketing, emerging marketing, internet marketing, web analytics
    
MoreVisibility
Published By: Webtrends     Published Date: Jun 13, 2011
All that data from the web, social and mobile, but how do you get actionable insight? Download tips and stories from John Lovett and Webtrends so you can create a culture of measurement in your company.
Tags : 
webtrends, digital marketing, web analytics, business intelligence, customer intelligence, social media, data overload, mobile analytics
    
Webtrends
Published By: GoToWebinar     Published Date: Apr 06, 2011
This white paper identifies strategies for maximizing your webinar program, uncovers key trends related to the benefits and use of webinars and provides valuable insights from survey respondents and other industry experts.
Tags : 
citrix gotowebinar, webinars 2.0, web conferencing, citrix gotowebinar, social media, interactive engagement, web 2.0
    
GoToWebinar
Published By: GoToWebinar     Published Date: Apr 06, 2011
Watch this on-demand webinar to hear Matthew Grant delve into the findings of MarketingProfs' latest original research, revealing which marketing tactics deliver results and which show the most promise for 2011.
Tags : 
lead generation, brand awareness, social media, online marketing, b2b marketing, matthew grant, citrix webinar
    
GoToWebinar
Published By: GoToWebinar     Published Date: Apr 08, 2011
This eBook explores how organizations can connect and nurture relationships with prospects and customers by effectively leveraging social media and real-time collaboration tools.
Tags : 
social media relationships, gotowebinar, webinar, real-time collaboration, social network, widget, citrix
    
GoToWebinar
Published By: Baynote     Published Date: Aug 30, 2010
Learn how to leverage the collective intelligence of your web visitors to adapt to customer neeeds and grow customer satisfaction.
Tags : 
social crm, collective intelligence, customer service, customer experience, social web
    
Baynote
Published By: GoToTraining     Published Date: Apr 06, 2011
In this eBook, Terrence Gargiulo, president of makingstories.net, explores the fundamentals of online learning, including drivers, benefits and how to create an online learning strategy that maximizes business value.
Tags : 
citrix gototraining, virtual learning, virtual training, online learning strategy, live online learning, social media, cbt, web-based learning
    
GoToTraining
Published By: GoToTraining     Published Date: Apr 06, 2011
Watch this on-demand webinar with social media expert Tom Bunzel and discover how you can employ the new Internet tools to strengthen your e-learning and presentation initiatives.
Tags : 
citrix gototraining, social media training, e-learning, presentation training, webinar, tools of engagement, tom bunzel, twitter
    
GoToTraining
Published By: Oshyn, Inc     Published Date: Sep 08, 2010
Today successful websites depend on the right technology, the right content and the right online marketing.
Tags : 
social media strategy, online marketing, content strategy, website marketing, web content management, wcm, cms
    
Oshyn, Inc
Published By: TraceSecurity     Published Date: Sep 15, 2010
This paper defines the different types of penetration tests, explains why the tests should be performed, details their benefits and even provides guidance for choosing the right vendor.
Tags : 
penetration, test, pen, tracesecurity, risk, assessment, social, engineering
    
TraceSecurity
Published By: Janrain     Published Date: Feb 28, 2011
Proven social media strategies to make your business website more relevant, amplify the quantity and quality of word-of-mouth marketing, build trust and loyalty, enhance stickiness and multiply conversions.
Tags : 
janrain, social media, social login, carri bugbee, social media integration, social strategy, social sharing, share button
    
Janrain
Published By: Globoforce     Published Date: Jan 17, 2012
Many organizations are trying to evolve their culture so employees understand the behaviors and activities necessary to achieve high performance. Social recognition is one way to address this challenge. Watch this Webinar to find out how.
Tags : 
globoforce, social recognition, performance management, human resources, employees, employee performance
    
Globoforce
Published By: Blue Coat Systems     Published Date: Oct 24, 2011
View this paper now to explore the top 4 security risks businesses face when using social networks and ways to protect against and mitigate the risks.
Tags : 
blue coat, insider threats, security, social media risks, twitter risks, facebook risks, linkedin risks, secure web gateway
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Oct 25, 2011
Blue Coat WebFilter is best-in-class for web threat protection, but content filtering databases have another key role to play: control of Internet use
Tags : 
blue coat, insider threats, security, social media risks, twitter risks, facebook risks, linkedin risks, secure web gateway
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Oct 25, 2011
IT and business leaders must ensure they have the right security strategies to protect against the rapid evolution of social networking threats
Tags : 
blue coat, insider threats, security, social media risks, twitter risks, facebook risks, linkedin risks, secure web gateway
    
Blue Coat Systems
Published By: Blue Coat Systems     Published Date: Oct 25, 2011
Take a look at this techincal overview to see how Blue Coat's defense systems, powered by WebPulse helps businesses get in front of malware networks
Tags : 
blue coat, insider threats, security, social media risks, twitter risks, facebook risks, linkedin risks, secure web gateway
    
Blue Coat Systems
Published By: Janrain, Inc.     Published Date: Feb 28, 2012
Your customers interact with you on social networks, but how effectively are you using social media to connect with them on your website? This white paper explores best practices to build on-site engagement by integrating social tools.
Tags : 
social login, social sharing, game mechanics, gamification, social media, social tools, social networks, facebook
    
Janrain, Inc.
Published By: Adobe     Published Date: Aug 22, 2013
Some people want more "likes" because their goal is increased awareness. Others may struggle with losing customers and want improved customer service to reduce churn rates. Whichever challenge your strategy is trying to solve, you will find only a short-term solution if you deal with each challenge in isolation. What you need is an integrated approach that puts social media at the heart of your business as a solid foundation for long-term growth.
Tags : 
customer experience management, social media data, web trends and analytics
    
Adobe
Published By: Adobe     Published Date: Feb 20, 2014
Adobe positioned highest in Ability to Execute and Completeness of Vision in Gartnerís Magic Quadrant for Web Content Management. Gartnerís evaluation is based on Adobe Experience Manager, part of the Adobe Marketing Cloud. Adobe is named a Leader and is positioned highest in both Ability to Execute and Completeness of Vision.
Tags : 
gartner, adobe, adobe social, digital asset management, web content management, adobe experience manager, aem, internet marketing
    
Adobe
Start   Previous    1 2 3 4 5 6 7 8 9    Next    End
Search      
Already a subscriber? Log in here
Please note you must now log in with your email address and password.