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Published By: Turn     Published Date: May 20, 2013
Every day, the Turn marketing platform collects massive amounts of data on consumer behavior, resulting in an unprecedented level of game-changing insights. Download this report to learn about the Digital Elite, the world's most valuable audience.
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digital audience, advertising technology, digital advertising, enterprise, segmentation
    
Turn
Published By: Motorola Solutions     Published Date: May 21, 2019
When it comes to worker safety, efficiency and production, nothing is faster than right now. Organizations across various energy segments — oil, gas, petrochemical, electric utilities, water utilities and mining — are currently juggling a mix of communications solution devices and are hindered by gaps in coverage, poor battery life and fragile equipment that cannot withstand harsh environmental conditions. The power of now puts instant communications at your workers’ fingertips — because when communication slows, operation slows. Citizens rely on their homes being heated in the winter, clean running water and lights that turn on when they flip the switch. Meeting these expectations requires reliable, clear voice and data communications for energy workers day-in and day-out. So workers can communicate safely in hazardous environments. So precious resources are not wasted and efficient operations are maintained. So energy companies can continue to exceed expectations. Unified communicati
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Motorola Solutions
Published By: IBM     Published Date: Sep 08, 2015
Please join us for an in-depth discussion of the latest data and analytics capabilities that banks are using today to uncover new customer insight - at the individual level - to improve offers and cross sell, optimize campaigns and deliver profitable revenue. The discussion will explore how leading banks are employing predictive analysis on customer data not often analyzed - like individual transactions, interactions, behavior and social media. See how banks can move beyond traditional segmentation and enable marketing to the "Segment of One."
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banking, finance, customer engagement, analytics, insights, segmentation
    
IBM
Published By: CA Technologies EMEA     Published Date: May 23, 2018
Nel suo libro Psicologia della scienza, pubblicato nel 1966, lo psicologo americano Abraham Maslow analizzò la teoria secondo cui coloro che operavano in ambito psicologico necessitavano di un approccio alla cura da più punti di vista per favorire la genesi di nuove idee, senza limitarsi a utilizzare le stesse teorie e le medesime tecniche create da Freud e dai suoi seguaci in un passato ormai remoto. Partendo dal presupposto che può risultare difficile cambiare il proprio punto di vista, Maslow scrisse: "[...] La tentazione, se l'unico strumento che hai è un martello, è di trattare tutti i problemi come se fossero chiodi". Abbiamo fatto tutti questa esperienza. Siamo talmente abituati a fare le cose come si facevano in passato che a volte non ci chiediamo neppure più il motivo per cui continuiamo a farle oggi.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Aug 03, 2017
Le odierne aziende orientate alle metodologie DevOps e Agile puntano a cambiamenti rapidi e deployment veloci. Per queste aziende l'architettura dei microservizi è un vantaggio, ma non una soluzione ottimale. Le aziende possono offrire ai team di sviluppo di piccole dimensioni più autonomia e agilità e, di conseguenza, si noterà una maggiore adeguatezza dell'IT alle aspettative mutevoli del business.
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modularità, velocità di delivery, zero deployment, deployment automatizzato, coesione, separazione delle problematiche, ca technologies
    
CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: May 23, 2018
Oggi la tecnologia digitale è ovunque: cloud, mobility, social network e Internet of Things stanno cambiando il modo in cui tutti noi lavoriamo e ci divertiamo. Questo mondo digitale in rapida evoluzione sta anche rimodellando il rapporto tra le aziende e i clienti, che ora si aspettano dai propri brand preferiti un'esperienza utile e interattiva. Anche la sicurezza è motivo di preoccupazione. Azienda e clienti si scambiano un volume in continuo aumento di dati sensibili, aumentando i fattori di rischio.La trasformazione del mercato sta inoltre intensificando la concorrenza. Come osserva l'analista Mark Raskino, "Come conseguenza, tutti i contendenti hanno rielaborato le proprie strategie e si sono risvegliate alla potenza del business digitale nello stesso momento. Il conflitto è quindi inevitabile.
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CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Aug 03, 2017
Las empresas que actualmente adoran las metodologías ágil y de desarrollo y aplicaciones luchan por lograr cambios rápidos e implementaciones veloces. Para estas compañías, la arquitectura de microservicios supone un regalo, pero no el fin de todas sus preocupaciones. Las organizaciones pueden habilitar a equipos de desarrollo más reducidos, dotados de una agilidad y autonomía mayores. Como resultado, el resto del negocio notará que la TI se ajusta mejor a las cambiantes demandas que se les proponen.
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modularidad, velocidad de entrega, cero implementación, implementación automatizada, cohesión, separación de intereses, seguridad, ca technologies
    
CA Technologies EMEA
Published By: MobileIron     Published Date: Mar 16, 2016
Para ayudarle a tener éxito en su trayectoria móvil, esta guía detalla las mejores prácticas y recomendaciones esenciales de las cuatro etapas del ciclo de vida de las aplicaciones móviles: diseño, desarrollo, implementación y mantenimiento. Es ideal para las organizaciones que están preparadas para ir más allá de las aplicaciones básicas, como el correo y el calendario, en dispositivos móviles. Además, ofrece pautas operativas para implementar y mantener las aplicaciones móviles ya existentes.
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mobile apps, best practices, mobileiron, phones
    
MobileIron
Published By: CA Technologies EMEA     Published Date: May 24, 2018
En su libro publicado en 1966, “The Psychology of Science”, el psicólogo norteamericano Abraham Maslow abordó la idea de que los profesionales de la psicología necesitaban acometer sus métodos de tratamiento desde diferentes perspectivas para poder contar con ideas nuevas y no simplemente seguir usando las mismas teorías y técnicas creadas por Freud y sus seguidores tantos años atrás. Consciente de la posible dificultad de cambiar de punto de vista, Maslow escribió: “Si la única herramienta de la que se dispone es un martillo, es tentador abordarlo todo como si de un clavo se tratara”. Todos nosotros hemos vivido esta experiencia. Nos acostumbramos tanto a la manera en la que se han ido haciendo las cosas que a veces no nos cuestionamos las razones para seguir haciéndolo así.
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CA Technologies EMEA
Published By: Thawte     Published Date: Jan 19, 2016
La Guía para principiantes sobre los certificados SSL/TLS de Thawte aclara con rapidez cómo garantiza la seguridad esta tecnología y explica por qué no todos los certificados SSL/TLS ni todas las autoridades de certificación son iguales.
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Thawte
Published By: CA Technologies EMEA     Published Date: May 24, 2018
En la actualidad, la tecnología digital está por todas partes; la nube, los dispositivos móviles, las redes sociales y el Internet de las cosas están cambiando nuestra forma de trabajar y divertirnos. Este entorno digital que evoluciona a gran velocidad está, además, redefiniendo las relaciones entre la compañía y sus clientes, que ahora esperan recibir una experiencia cómoda e interactiva de sus marcas favoritas. La seguridad es también una prioridad. Los riesgos son ahora mayores, pues tanto la empresa como sus clientes intercambian una cantidad cada vez mayor de datos confidenciales.
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CA Technologies EMEA
Published By: The Starr Conspiracy     Published Date: Sep 19, 2017
The true failure points for startups in the HCM tech segment are less obvious than a lack of money and poor product quality. Download our latest Lightpaper®, “Why HCM Tech Startups Fail,” and receive a breakdown of the patterns we have witnessed time and time again that cause many startups to lose their way and end up in the junk pile.
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The Starr Conspiracy
Published By: HERE Technologies     Published Date: Apr 24, 2019
Find out how Locomizer, the award-winning global leader applying pattern-detection and spatial analytics, leveraged data from HERE Places in order to define a precise audience segment and the 10 best JCDecaux digital billboard locations that would ensure a successful ad campaign. Read the case study to discover: - which audience segment was targeted - why location was an important factor - how HERE Places data played an essential role in the campaign’s effectiveness
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spatial analytics, leveraged data, digital billboard, locomizer, here
    
HERE Technologies
Published By: Symantec     Published Date: Nov 30, 2015
A confiança naqueles com quem fazíamos transações e a confiança de que as informações de compra que fornecíamos estariam seguras. Afinal, como sempre acontece, onde houver dinheiro haverá criminosos ansiosos por tirar proveito das crescentes oportunidades.
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Symantec
Published By: Motorola Solutions     Published Date: Apr 26, 2019
When it comes to guest safety, exceptional customer service, and streamlining operations, nothing is faster than right NOW. Organizations across various industry segments — hotels, casinos, restaurants and entertainment venues — are juggling a mix of communication devices. This can mean gaps in coverage, poor battery life and aging equipment that diminishes your ability to deliver premium guest service. The power of NOW puts instant communications at your workers’ fingertips — because when communication slows, business slows.
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Motorola Solutions
Published By: Monetate     Published Date: Jun 27, 2018
Delivering personalized experiences at scale is a challenge the travel and hospitality industry would be well advised to take on. While segmentation can work to a point, truly 1:1 experiences are the key to more conversions. This case-study brief shows how eight companies, including one in the luxury travel space, used personalization to make an impact. In the case-studies you’ll learn: • What one luxury travel company did to achieve a +33.5% lift in email sign up traffic. • How a leading apparel company saw a 73.9% lift to email sign ups without offering a discount • How a retailer achieved a 3.3% reduction in homepage bounce rate with a customized carousel. • What 5 more companies did to achieve equally impressive results from their personalization efforts.
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Monetate
Published By: Neustar     Published Date: Aug 20, 2012
Viewers will learn how to utilize customer data combined with next generation marketing analytics to create granular consumer segmentation that can be put to action in real-time on their Websites.
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web analytics, site optimization, segmentation, customize messaging, custom offers, marketing strategy, personalized website, custom landing page
    
Neustar
Published By: Cognizant     Published Date: Oct 23, 2018
In the last few years, a wave of digital technologies changed the banking landscape - social/ mobile altered the way banks engage with customers, analytics enabled hyper personalized offerings by making sense of large datasets, Cloud technologies shifted the computing paradigm from CapEx to OpEx, enabling delivery of business processes as services from third-party platforms. Now, a second wave of disruption is set to drive even more profound changes - including robotic process automation (RPA), AI, IOT instrumentation, blockchain distributed ledger and shared infrastructure, and open banking platforms controlled by application programming interfaces (API). As these technologies become commercialized, and demand increases for digitally-enabled services, we will see unprecedented disruption, as non-traditional banks and fintechs rush into all segments of the banking space. This whitepaper examines key considerations for banks as they explore value in the emerging Digital 2.0 world.
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cognizant, banking, digital
    
Cognizant
Published By: Zilliant     Published Date: Apr 08, 2010
Read this paper to learn how one leading manufacturer overcame the challenges of pricing configured products by employing a powerful combination of normalization, scientific segmentation, and software technology.
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zilliant, manufacturing, pricing configured products, normalization, scientific segmentation, software technology, list prices
    
Zilliant
Published By: Webtrends     Published Date: May 12, 2010
Whether you're new to email retargeting or a certified segmentation genius, Webtrends Email Exchange makes it easy to send timely, relevant and targeted emails based on your customers' web activity.
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webtrends, mobile strategy, app downloads, apps, performance indicators
    
Webtrends
Published By: NetSuite     Published Date: Nov 18, 2006
This white paper reveals the most vital elements needed to develop a seamless value chain; one that realistically enables an SMB to develop valuable 2-way relationships with their most valuable customer segments.
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crm, customer relationship management, smb, small business networks, customer service, customer satisfaction, customer interaction service, netsuite
    
NetSuite
Published By: Epsilon     Published Date: Sep 18, 2012
To be successful in the current landscape, retail marketers must adapt their marketing messages to match the specific format, time and methods of consumers. Download this whitepaper to learn how retailers are boosting their CEM strategies.
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customer experience marketing, real-time messaging, rtm, cem, customers' needs, competitive advantage, customer identification, customer segmentation
    
Epsilon
Published By: TIBCO Software     Published Date: Jul 22, 2019
FINANCIAL SERVICES’ HISTORY OF DISRUPTION Financial Services is an industry driven by disruption. Transformative business models such as low-cost brokerages, innovative investment products like ETFs, and the huge regulatory mandates like Gramm-Leach-Bliley are but a few examples. Here are some others: • New fintech firms such as a recent nine billion dollar investment in Ant Financial Services Group and myriad other venture capital-led fintech startups targeting well established segments across the financial services industry • Robo-advisor services powered by artificial intelligence and machine learning intermediating financial advisors and portfolio managers alike • Ever changing regulatory and risk management mandates, such as GDPR, Basel III, and Open Banking, transforming customer engagement and capital allocation Read this whitepaper to learn how you can overcome these and other disruptions.
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TIBCO Software
Published By: TIBCO Software     Published Date: Jul 22, 2019
FINANCIAL SERVICES’ HISTORY OF DISRUPTION Financial Services is an industry driven by disruption. Transformative business models such as low-cost brokerages, innovative investment products like ETFs, and the huge regulatory mandates like Gramm-Leach-Bliley are but a few examples. Here are some others: • New fintech firms such as a recent nine billion dollar investment in Ant Financial Services Group and myriad other venture capital-led fintech startups targeting well established segments across the financial services industry • Robo-advisor services powered by artificial intelligence and machine learning intermediating financial advisors and portfolio managers alike • Ever changing regulatory and risk management mandates, such as GDPR, Basel III, and Open Banking, transforming customer engagement and capital allocation Read this whitepaper to learn how you can overcome these and other disruptions.
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TIBCO Software
Published By: SAP     Published Date: Apr 14, 2011
A research report from Business Week on a global survey of executives on Customer Experience; 80% of respondents rate CE as a strategic priority but the majority believe that their company does a poor job at delivering a good customer experience. We will be publishing 4 reports based on this survey as well as interviews with key analysts, influencers and Customers. Here is the first report which you can download and forward to your sales team and customers.
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customer experience management, bloomberg businessweek, bbrs, relationship management, customer segmentation, customer retention
    
SAP
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