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Published By: Mongoose Metrics     Published Date: Feb 16, 2010
Many marketers are frustrated with the current, limited methods of analyzing and measuring online to offline conversions. They believe today's technology cannot deliver a complete picture of real sales-ready leads and this won't justify online ad spending.
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mongoose, call tracking, marketing, roi, seo, ppc, conversion, offline conversions, crm, sales tools
    
Mongoose Metrics
Published By: Mongoose Metrics     Published Date: Feb 14, 2010
You're spending thousands if not tens of thousands of dollars a month on marketing your website -- not to mention the thousands of dollars you've spent building and maintaining it. This spending is most likely partially influenced by the promise of Internet marketers about the accountability of web marketing.
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mongoose, call tracking, marketing, roi, seo, ppc, conversion
    
Mongoose Metrics
Published By: EMC Backup & Recovery Solutions     Published Date: Feb 05, 2010
Read this IDC white paper to understand the various approaches to solving today's backup and recovery challenges leveraging deduplication. The paper discusses how to dramatically improve IT economics by optimizing network bandwidth, backup windows, and storage footprint requirements in distributed and datacenter locations alike.
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emc, data domain, efficiency, backup, recovery, idc, roi, it costs, infrastructure, dedupe, deduplication
    
EMC Backup & Recovery Solutions
Published By: IBM     Published Date: Feb 03, 2010
Ease of Use in Web Conferencing (Wainhouse Research Whitepaper) - Why it Matters: include saving travel costs, increasing individual and team productivity, and removing distance as a barrier for getting the right people (and customers) involved and more.
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ibm ep, empowering people, web conferencing, wainhouse, roi, productivity, online meeting, ease of use, employee training, hr management
    
IBM
Published By: IBM     Published Date: Feb 03, 2010
A recent IBM CEO study revealed innovation, along with global integration and a disruptive business model, to be among the key traits of the Enterprise of the Future.1 As to how that innovation will take place-CEOs include collaboration and the use of Web 2.0 tools at the top of the list.
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ibm ep, empowering people, web 2.0, enterprise software, social networking environment, roi
    
IBM
Published By: Qwest Business.     Published Date: Jan 27, 2010
This in-depth report explores the key considerations, including solution portfolio, partnerships and processes.
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qwest business, managed network services provider, portfolio, partnership, it resource, roi, spend management, request for information, rfi
    
Qwest Business.
Published By: Qwest Business.     Published Date: Jan 27, 2010
A difficult economy is impacting IT investments, but advanced communications infrastructures bring opportunities for innovation and cost savings.
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qwest business, infrastructure innovation, advanced communications infrastructure, roi, tco, total cost ownership, converged voice, data networks
    
Qwest Business.
Published By: En Pointe Global Services     Published Date: Jan 25, 2010
So how do you make sure you will gain the benefits of outsourcing and avoid the pitfalls? We have done the research and drawn from our own experience to bring you.
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en pointe global services, outsourcing, help desk, it service delivery, single point of contact, spoc, roi
    
En Pointe Global Services
Published By: SAP     Published Date: Jan 21, 2010
The goal of this article will be to contribute to the emerging dialog on the subject of business value by extrapolating from BI lessons learned and from DecisionPath Consultings experience working with Fortune 1000 customers and Government agencies.
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sap, business intelligence, data warehousing, enterprise application, erp, scm, crm, manufacturing, process engineering, readiness assessment, roi analysis, business value delivery
    
SAP
Published By: Cornerstone OnDemand     Published Date: Jan 13, 2010
In this research bulletin, we will outline the approach HR organizations must take to identify, cost-justify, develop and implement the highest impact talent management strategy.
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cornerstone ondemand, talent planning, human resource, workforce, recruiting, performance management, learning and development, roi, employee performance management
    
Cornerstone OnDemand
Published By: Webtrends     Published Date: Dec 19, 2009
According to Forrester, 48% of marketers need help demonstrating ROI on testing. Join Casey Carey, VP of Product and Bob Garcia, Director, Product Marketing and discover how to get ahead of the curve with the business-case answers they provide in this webinar.
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webtrends, mobile strategy, app downloads, apps, performance indicators, optimization, testing, site, pages
    
Webtrends
Published By: Quocirca     Published Date: Dec 03, 2009
Taking steps towards meeting the legal challenge of carbon reduction within data centres in a sensible, cost effective and sustainable manner.
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quocirca, carbon reduction management, data centre asset, energy saving incentive, roi, carbon footprint
    
Quocirca
Published By: vWire     Published Date: Dec 02, 2009
A commissioned study conducted by Forrester Consulting on behalf of Tripwire. This study included inquiry into the current role of virtualization in the overall environment and barriers to further deployment, as well as how performance is measured for both the environment and those managing virtualized servers.
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vwire, tripwire, server virtualization, productivity, roi, consolidate, server management
    
vWire
Published By: Net Atlantic     Published Date: Nov 30, 2009
Net Atlantic's whitepaper, "11 Proven Ways to Grow Your Email Marketing List" helps email marketing and communications managers increase the number of list members who are actively engaged. A larger list of interested, opt-in leads is by far the best population for creating opportunities. Sending responsibly frequent email campaigns to your mailing list will improve your overall marketing ROI better than just about any other tactic.
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net atlantic, email compliance, email marketing, unsubscribers, bounces, roi spam, can-spam, healthcare, members, hmtl messages, email marketing
    
Net Atlantic
Published By: GoToWebinar     Published Date: Nov 20, 2009
Do you know your numbers? If getting more high-quality leads from your marketing events spend is a top priority, then it pays to know the return on investment of your marketing events tactics. This new white paper explores which marketing events offer the greatest return on investment for your budget and staff. Read survey results of marketers using different types of events, and then calculate your own event costs with the marketing events ROI calculator.
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citrix gotowebinar, online content strategy, lead generation, marketing, buyers, integration, b2b, content management
    
GoToWebinar
Published By: Neustar     Published Date: Nov 16, 2009
Mobile has hit the mainstream in the U.S. At the end of 2009, the number of mobile subscribers had grown to 280 million, reaching 87% of U.S. households. The availability of unlimited data and text messaging plans has pushed consumer mobile usage beyond voice to text messaging and Internet access.
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sms mobile, neustar, roi, csc, common short code, mobile marketing, two-way communication, mobile, text messaging, database, chat, short codes, customer acquisition
    
Neustar
Published By: NetApp     Published Date: Nov 11, 2009
This case study outlines how Gateway Health realized a 291% ROI by using NetApp solutions to reduce infrastructure costs, increase IT staff efficiency and increase user productivity through simplification and virtualization of their SAN environment.
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netapp, idc, roi, user productivity, virtualization, san environment, downtime reduction, workforce efficiency
    
NetApp
Published By: ASG Software Solutions     Published Date: Nov 09, 2009
Composite applications can provide multiple benefits, such as business agility, better utilization of business software assets through code reuse, development efficiencies, and cost optimization. Once companies are skilled at deploying them, many find that they roll out new applications and integrations faster, while maximizing the value of "tried and true" software components.
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asg, cmdb, bsm, itil, roi, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms, itsm
    
ASG Software Solutions
Published By: BMC ESM     Published Date: Nov 09, 2009
Through savings generated by improvements in operational efficiency you can continue to fund the IT improvements your business needs. Read a short overview of how BMC Solutions drive operational efficiency.
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bmc esm, operational efficiency, productivity, roi, service management, bsm
    
BMC ESM
Published By: BMC ESM     Published Date: Nov 09, 2009
In this article, customers, analysts and IT experts share strategies to help automate your manual processes and ensure that changes are applied according to configurations - every time. Download the ebook.
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bmc esm, service automation, utility computing, business service management, itil, roi, server compliance
    
BMC ESM
Published By: BMC ESM     Published Date: Nov 06, 2009
As you know, automation is a critical component in achieving long-term IT savings. We've compiled a few resources to give you an overview of the benefits of service automation and the technology behind our comprehensive solution.
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bsm esm, service automation, business service management, roi, configuration management, patch management, server
    
BMC ESM
Published By: BMC ESM     Published Date: Nov 06, 2009
Leading bank shares best practices, results of IT compliance implementation. Zions Bancorporation is a leader in SBA lending, public finance advisory services, and agricultural finance. Which means compliance is critical, both to internal workflows and legal mandates like Sarbanes-Oxley.With nearly 25% of the enterprise virtualized, it became clear to IT leaders at Zions that an advanced solution to IT compliance was required. Attend the webinar.
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bmc esm, zions, it compliance, virtualization, roi
    
BMC ESM
Published By: Electric Cloud     Published Date: Nov 04, 2009
ElectricAccelerator improves the software development process by reducing build times, so development teams can reduce costs, shorten time-to-market, and improve quality and customer satisfaction.
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electric cloud, electricaccelerator, software development, dependency management, software build accelerator, visualization, cluster manager, open source, roi
    
Electric Cloud
Published By: VM Ware     Published Date: Nov 04, 2009
A guide for business and IT leadership
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vmware, server virtualization, roi
    
VM Ware
Published By: VM Ware     Published Date: Nov 04, 2009
This white paper reveals six major benefits of virtualization.
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vmware, server virtualization, roi
    
VM Ware
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