market development

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Published By: IBM     Published Date: Mar 17, 2009
For most high tech companies, the Bill of Materials (BOM) is the central hub of product definition activities. It conveys the information needed by various departments to get the product to market.During this one-hour web cast, the AberdeenGroup will discuss how Best-in-Class companies are not only addressing these challenges but are excelling in their product development processes. In addition, PTC and IBM Rational will show how high tech manufacturers' can synchronize system requirements, multiple design disciplines and internal systems to provide a single definition of a product - 'a single source of truth' - throughout the product development process.
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global bom development, bill of materials, ibm, telelogic, best in class, business continuity, ptc, ibm rational
    
IBM
Published By: PTC     Published Date: Aug 21, 2009
In today's complex global life sciences marketplace, the ability to manage product information is a daunting task. The ability to ensure greater control over this critical product information has led to the development of a standard for product information throughout the European Union. If your company as not begun to think about PIM, now is the time, download this white paper immediately.
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best practices, enterprise resource planning, enterprise software, product lifecycle management, plm, pim, product information, catalog
    
PTC
Published By: ZIGZAG Marketing, Inc.     Published Date: Feb 13, 2007
During the product planning process we typically gather feedback from customers, sales, services and other stakeholders. The question we don’t ask often enough is, "Why do you need those features?"
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product planning, product marketing, product development, product lifecycle management, zigzag
    
ZIGZAG Marketing, Inc.
Published By: Aconex     Published Date: Jun 18, 2008
Over the past three years there has been a sharp rise in the number of mega projects in boom markets such as the Middle East, and Asia. This has presented the opportunity for US firms to play a leading role in some of the most ambitious construction developments ever undertaken.
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construction, collaboration, project management, aconex
    
Aconex
Published By: Platform Computing     Published Date: Jul 16, 2008
This white paper primarily focuses on the expanding role of HPC management software in the HPC marketplace. The paper emphasizes its historical development and considers its business case and future prospects while dispensing with more elaborate technical analysis and product comparisons.
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middleware, platform computing, platform
    
Platform Computing
Published By: GlobalSpec     Published Date: Nov 21, 2008
Download this kit to discover the latest information about how best to use your limited marketing resources (your peer's #1 problem) to drive more leads and sales.
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globalspec, rss, internet, e-mail, search engine marketing, web site development, banners, e-newsletter
    
GlobalSpec
Published By: GlobalSpec     Published Date: Nov 21, 2008
Discover marketing objectives, trends and expenditures in today's industrial marketplace including spending shifts in online advertising and the preferred media mix.
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globalspec, e-mail marketing, web development, roi, search engine optimization, banner ads, search ads, social media
    
GlobalSpec
Published By: Aprimo, Inc.     Published Date: Dec 23, 2008
BearingPoint wanted a “one-stop-shop” for its growing marketing organization that was easy to setup and didn’t require a lot of resources. A tool was needed to help with the wide-range of marketing activities that satisfied the needs of the entire marketing team. This system needed to easily handle financial and legal requests, capture campaign and event data, support creative development and reduce manual processes that contributed to the lagging of concrete knowledge of their marketing budgets and spending at any given point in time.
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aprimo, marketing operations, financial visibility, marketing resource management
    
Aprimo, Inc.
Published By: Lionbridge     Published Date: Nov 19, 2009
How Quality can Accelerate "Speed-to-Market". Read this white paper to find out more.
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lionbridge, mobile software testing, quality assurance process, test automation, speed-to-market in mobile software, build validation, unit testing, mobility industry
    
Lionbridge
Published By: VitbergLLC     Published Date: Feb 13, 2011
This whitepaper provides an overview of how professional serices firms can generate more leads and get more ROI from their investment in marketing and business development
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niche marketing, cpa firm marketing, law firm marketing, consulting firm marketing, professional services marketing, growth strategies, roi from marketing
    
VitbergLLC
Published By: Jive     Published Date: Mar 29, 2013
New Solutions Can Help You Get Campaigns to Market Sooner, Cut Costs, and Boost Results
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marketing campaigns, cmo, social, social media, campaign planning, campaign development
    
Jive
Published By: Jive     Published Date: Mar 29, 2013
When it comes to producing collateral and other assets, marketing has been stuck in the past.
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marketing campaigns, cmo, social, social media, campaign planning, campaign development, content, sales colateral
    
Jive
Published By: HP     Published Date: May 05, 2014
Service virtualization and testing automation speed time-to-market: Discover how Walgreens has reduced application development cycle time (from 10 weeks to 5 to 7 weeks), transformed testing into a non-linear, agile process and ensured high quality of proprietary business applications using HP Application Lifecycle Management solutions. Walgreens is a leader in providing consumers with multi-channel access to pharmacy and health-and-wellness related goods and services
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hp uft, hp service virtualization, hp application, hp software tools, it case study, lifecycle intelligence, lifecycle management, alm
    
HP
Published By: Adobe     Published Date: May 15, 2014
From web-enabled wristwatches to high-resolution tablets, new mobile devices are popping up all the time, and customers expect your content to work flawlessly and look great across all of them. But that doesn’t mean you have to keep re-inventing your digital assets for every new innovation.
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adobe, web design, responsive web design, brand awareness, customer engagement, web analytics, smartphone, tablet
    
Adobe
Published By: CA Technologies     Published Date: Jun 03, 2015
"The research shows DevOps delivers 18% faster time-to-market and 19% better app quality/performance. The application economy is motivating leaders to make critical changes across IT and the business, one of the most significant being the adoption of DevOps. For enterprise IT organizations who need to accelerate delivery of apps and provide customers with higher-quality software, faster, DevOps–with its focus on collaboration across IT domains from development to delivery–is increasingly the answer."
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CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
"The research shows DevOps delivers 18% faster time-to-market and 19% better app quality/performance. The application economy is motivating leaders to make critical changes across IT and the business, one of the most significant being the adoption of DevOps. For enterprise IT organizations who need to accelerate delivery of apps and provide customers with higher-quality software, faster, DevOps–with its focus on collaboration across IT domains from development to delivery–is increasingly the answer.
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CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
The research shows DevOps delivers 18% faster time-to-market and 19% better app quality/performance. The application economy is motivating leaders to make critical changes across IT and the business, one of the most significant being the adoption of DevOps. For enterprise IT organizations who need to accelerate delivery of apps and provide customers with higher-quality software, faster, DevOps–with its focus on collaboration across IT domains from development to delivery–is increasingly the answer.
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CA Technologies
Published By: Acrolinx     Published Date: Apr 01, 2015
Content marketing is one of the highest priorities for today’s marketers, with growth rates for content development and distribution skyrocketing. According to the Content Marketing Institute, for example, 70 percent of marketers are investing more in content marketing than ever before. A recent research report from global market intelligence firm IDC further underscores the point, noting that “building out content marketing as an organizational competency” is one of CMOs’ most important initiatives, second only to measuring ROI. Read this white paper to learn more about the Global Content Impact Index.
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global content impact index, brands, web pages, analysis, content marketing, roi
    
Acrolinx
Published By: Pluris     Published Date: Mar 04, 2015
Discover the rise of the new marketing organization. Download this case study today and become informed on the growing advantage gap between data-driven and traditional marketing approaches.
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data-driven marketing, digital marketing, marketing development, marketing solutions, big data
    
Pluris
Published By: IBM     Published Date: Oct 08, 2015
The Ponemon institute recently interviewed Fortune 500 companies down to the mid-market to find "The State of Mobile Application Insecurity." Sponsored by IBM, the paper explores why security is being left behind or completely out of app development.
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IBM
Published By: IBM     Published Date: Mar 31, 2016
"The market buzz around APIs has distorted executive's thought processes about how to make money from APIs. Our guest speaker, Forrester analyst Randy Heffner, will tell the real truth about how to drive value from APIs. Who Should Read/View This webcast: business audience Attend to also learn how to: Provide business users with real-time information for more informed decision making Leverage the latest cloud, mobile, and analytics enhancements in IIB v10 Use the IIB Healthcare Pack to accelerate development and deployment of integration solutions Who Should Attend this Webcast: business audience"
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ibm, api, integration, application program interface, middleware
    
IBM
Published By: AWS     Published Date: Oct 07, 2019
When determining the best way to protect their applications and data on Amazon Web Services (AWS), organizations are often challenged by the high total cost of ownership and threat dwell times found in other security solutions. Armor can help your organization overcome these barriers and increase awareness of what is being deployed, and where, so you can better control your security policies. Attend our upcoming webinar to see how Armor helps customers reduce their time to market, accelerate development timeline, and gain quick, secure application access.
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AWS
Published By: Tenable     Published Date: Mar 07, 2018
Includes 5 tips for bridging the DevOps InfoSec gap. Across industries, in the public and private sector alike, the benefits of DevOps are undeniable: speed to market, improved service delivery and cost savings. At the same time, DevOps can create security blind spots that impact an entire enterprise. To understand why this happens and learn how you can bridge the gap between security and development, read: Information Security in the DevOps Age: Aligning Conflicting Imperatives. Topics covered include: - Rethinking the role of security - Shifting security left by focusing on code quality and prevention - Blind spots in containers and open source components - 5 tips for bridging the DevOps infosec gap Written by CyberScoop, this paper offers practical advice for DevOps and InfoSec professionals who want to realize the benefits of accelerated software development without jeopardizing enterprise security.
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secure devops, container security, docker, infosec
    
Tenable
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