lead management

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Published By: Marketo     Published Date: Jun 08, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo
Published By: Marketo     Published Date: Feb 11, 2019
Beyond the time-saving and efficiency benefits, marketing automation enables business processes that are essential to any modern marketing department. For B2B companies, this includes lead nurturing, lead scoring, and lead lifecycle management. For B2C companies, it includes cross-sell, up-sell, and customer loyalty. And for all companies, it includes marketing ROI analytics. Nurture relationships with leads that aren't ready to buy. On average, only 20% of leads are sales-ready when they first come in. This means you need a disciplined process – known as lead nurturing – to develop qualified leads until they are sales-ready. Done well, nurturing can result in 50% more sales leads at 33% lower cost per lead. Retain and extend customer relationships. The marketer's job is far from finished once someone becomes a customer. For most industries, the real value comes from retaining and deepening the customer relationship over time. This includes selling more of the same product to the cus
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Marketo
Published By: Okta     Published Date: Feb 24, 2015
Gartner recently released the Magic Quadrant for Identity and Access Management as a Service (IDaaS) and has named Okta a leader in the space. This Magic Quadrant evaluates vendors on their abilities to be global, general purpose identity and access management (IAM) service providers for multiple use cases.
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identity and access management, idaas, service providers, multiple use, vendor evaluation
    
Okta
Published By: Okta     Published Date: Aug 12, 2015
Gartner has named Okta as the only leader in its 2015 Identity & Access Management as a Service (IDaaS) Magic Quadrant. Access your complimentary Gartner report today.
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Okta
Published By: Marketo     Published Date: Aug 04, 2016
Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on completeness of vision and the ability to execute.
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marketo, gartner, magic quadrant, crm, lead management, b2b
    
Marketo
Published By: Marketo     Published Date: Nov 14, 2016
Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on lead management functionality, thriving partner ecosystem, and roadmap.
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marketo, gartner, magic quadrant, crm, lead management, b2b
    
Marketo
Published By: Marketo     Published Date: Dec 12, 2016
Read this complimentary copy of The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q4 2016, and find out why Marketo was named a leader based on the strength of its current offering, vision, roadmap, and marketplace impact.
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marketo, forrester, forrester wave, lead, lead generation, lead-to-revenue platform, crm platform vendors
    
Marketo
Published By: Marketo     Published Date: Dec 12, 2016
Read this complimentary copy of the Gartner Magic Quadrant for CRM Lead Management, and find out why Marketo was named a leader based on lead management functionality, thriving partner ecosystem, and roadmap.
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marketo, gartner, magic quadrant, crm, lead management, b2b
    
Marketo
Published By: Marketo     Published Date: Jan 18, 2017
Read this complimentary copy of The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q4 2016, and find out why Marketo was named a leader based on the strength of its current offering, vision, roadmap, and marketplace impact.
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marketo, forrester, forrester wave, lead to revenue, lead to revenue management platform
    
Marketo
Published By: Marketo     Published Date: May 18, 2017
Marketing automation is a technology solution that helps enable the seeding, creation, nurturing and acceleration of demand among prospects and customers (see the brief “Marketing Automation Platforms Defined”). Given that marketing automation platforms (MAPs) are an essential component of every b-to-b organization’s marketing infrastructure, organizations understand the need for these platforms, as well as their internal need for optimized processes and skills to leverage them. However, while most b-to-b marketers understand the value of lead nurturing, lead scoring/prioritization, program and tactic level reporting, and the SiriusDecisions Demand Waterfall®, they often struggle to operationalize these processes with MAPs, which is why selecting the right MAP is imperative. In this SiriusView, we describe MAP providers’ differences to help organizations identify which MAPs best meet their needs.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo
Published By: XO Communications     Published Date: Apr 13, 2015
One of the leading ways that today’s organizations are providing secure, reliable and scalable answers for their networking needs is through MPLS IP-VPN network usage. However, businesses are also looking to create Intelligent WAN that integrates security, application performance management, and cloud services in order to create more intelligent wide area networks. This paper examines how to use the attributes of MPLS-based VPNs to enable enterprises to create a truly intelligent WAN, discussing key planning, implementation and management considerations to pave the way for a more intelligent and cloud-enabled WAN.
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XO Communications
Published By: MuleSoft     Published Date: Oct 13, 2015
Improving data management is critical for streamlining regulatory reporting, monetizing customer analytics, and democratizing data-driven decision-making. Financial firms must transform their data management approach to unlock data from its silos, incorporate unstructured information from non-traditional sources, and integrate information whether on-premises, in the cloud, batch-based, or real-time. As this evolution continues, technology leaders must consider integration holistically across the enterprise and create an agility layer that is key to future-proofing their data management architecture. Read this whitepaper to learn: -Data management challenges in financial services -Best practices to manage data in financial institutions -Integration strategies for optimal data management
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back office systems, operational effectiveness, unlocking data, business imperatives, modernizing legacy systems
    
MuleSoft
Published By: PatSnap     Published Date: Sep 27, 2019
R&D and IP can no longer afford to work independently. Current siloed processes in both teams are leading to bottlenecks in the innovation and asset management process across the market, costing companies thousands of dollars monthly. This eBook presents both IP and R&D teams with 9 insider tips to effortlessly facilitate a more symbiotic relationship; translating to better productivity, a breakdown of barriers, better alignment to company goals, and higher returns on investment.
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research and development, intellectual property, innovation
    
PatSnap
Published By: Rosetta Stone     Published Date: Aug 04, 2016
Why do leading US companies invest in foreign language training programs for their employees? A global consulting company surveyed nearly 500 senior and upper-management business professionals in a variety of functional roles to find out how language skills impact their business.
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Rosetta Stone
Published By: EADA Business School     Published Date: Apr 10, 2016
In this summary, we set forth a brief introduction to the NeuroTrainingLab methodology and the impact observed on the MILCO and MARD programmes, comparing it to the Executive MBA, measured with the NeuroTrainingLab.
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neurotraininglab, higher education, emba, mard, leadership training, talent management, eada
    
EADA Business School
Published By: Pure Storage     Published Date: Sep 04, 2018
Veritas' NetBackup software has long been a favorite for data protection in the enterprise, and is now fully integrated with the market-leading all-flash data storage platform: Pure Storage. NetBackup leverages the FlashArray API for fast and simple snapshot management, and protection copies can be stored on FlashBlade for rapid restores and consolidation of file and object storage tiers. This webinar features architecture overviews as well as 2 live demo's on the aforementioned integration points.
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Pure Storage
Published By: Kinaxis     Published Date: Oct 07, 2019
Leaders of European businesses take improvement of the employee experience very seriously. It is a matter of senior management discussion at the vast majority of organisations surveyed by The Economist Intelligence Unit, and many ascribe it strategic importance. The reason: a growing understanding that, more than individual factors, it is the totality of an employee’s experience with the organisation, from recruitment to departure and even beyond, that influences their contribution to its success.
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Kinaxis
Published By: Citrix     Published Date: Oct 09, 2019
An alarming 2019 study suggested that workplaces in the region have exhausted staff morale with negative impacts on productivity. In this report, top technology leaders in Australia address some of the "employee experience" challenges they the face and how they aim to tailor systems around ways of working to drive better engagement and productivity. The EIU's own survey results show that while leadership and management still set the tone for workers in the region, they value flexible-working policies and technology available to employees more than global peers.
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Citrix
Published By: Vertica     Published Date: Dec 09, 2008
BlueCrest Capital Management is a leading European hedge fund, with $15B in assets-under-management. Learn how BlueCrest uses Vertica Analytic DBMS to obtain real-time analysis while simultaneously loading vast amounts of new market data.
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vertica, data management, data warehousing, dbms, data mining, data source, data, security, business intelligence
    
Vertica
Published By: MediaVantage     Published Date: Feb 22, 2012
As the global leader for on-demand software for real-time reputation management, MediaVantage provides complete visibility into global reputation. It enables communicators to securely align team members, plan the synchronized delivery of messages, and engage with stakeholders through traditional and social media channels.
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mediavantage, communications, live demo, social media, global reputation, messages
    
MediaVantage
Published By: Mainline Information Systems     Published Date: Oct 20, 2009
This webcast includes interviews from leading SAN vendors including AJ Casamento, Solutioneer at Brocade, Bob Nusbaum, MDS Product Manager at Cisco and Jim Morin, Portfolio Management at Ciena.
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storage area network, san infrastructure, mainline information systems, fibre channel, networking
    
Mainline Information Systems
Published By: CBRE     Published Date: Oct 11, 2016
Real estate serves as a tangible expression of the strategic decisions a company makes. Leading commercial real estate firm, CBRE, explores holistic real estate management approaches that organizations take within the broader business context for utilizing the workplace to help drive better business performance. Download the white paper now.
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workplace, commercial real estate, occupier, cbre, outcomes
    
CBRE
Published By: Cherwell Software     Published Date: Sep 14, 2016
In this Playbook, we will explore a variety of organizations that have embarked on new ways of using IT Service Management technology to support and accelerate growth. Leaders from top worldwide organizations share how they have extended Cherwell Service Management to manage processes, build inviting customer experiences and accelerate success quickly and efficiently.
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Cherwell Software
Published By: Enterprise Management Associates     Published Date: Jul 20, 2015
Research from leading IT analyst firm Enterprise Management Associates (EMA) has evidenced strong and growing interest in cloud deployment models. While public cloud has gotten the earliest attention, stronger adoption is happening within private and hybrid models. In the EMA April 2014 report “Managing Networks in the Age of Cloud, SDN, and Big Data Network Management Megatrends 2014,” over 50% of respondents reported public/hybrid cloud initiatives were driving network management priorities. Since 2012, cloud projects have moved from early adopter status to mainstream business initiatives, and their impact on network management grew from 36% in 2012 to over 50% in 2014.
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network optimization, application delivery, public/hybrid cloud initiatives, network management
    
Enterprise Management Associates
Published By: Enterprise Management Associates     Published Date: Nov 23, 2015
Join John Myers, managing research director at leading IT analyst firm Enterprise Management Associates (EMA), and Heine Krog Iversen, CEO at TimeXtender, for a discussion on how to improve your organization’s responsiveness to business change and how to adapt to a data-driven environment. Attendees will gain insight on: How data-driven organizations are changing business and technology Which data sources are empowering data-driven organizations and challenging IT departments How IT departments and analytical teams can get ahead of data-driven change How data warehouse automation enables not only data-driven business stakeholders, but proactive IT departments
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data warehouse, data automation, data driven organization, it departments, organization responsiveness
    
Enterprise Management Associates
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