it strategy

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Published By: Aprimo     Published Date: Dec 16, 2011
This whitepaper establishes the three levels of marketing integration to consider when establishing your objectives and strategy.
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aprimo, cmo, marketing, integrated marking, marketing tools
    
Aprimo
Published By: Merkle     Published Date: Oct 19, 2012
An effective marketing investment strategy will help you take inventory of your current measurement framework and develop a more accurate, reliable and consistent strategy for assessing and improving the performance of your marketing spend.
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marketing accountability, roi, data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle, integrated, customer solutions, target segmented customers, marketing measurement, marketing strategy, competitive advantage, business strategy, customer value, optimization, integrated marketing strategies, integrated, customer experience
    
Merkle
Published By: GoToMeeting     Published Date: Oct 08, 2013
The traditional drivers of growth are no longer enough. That's why top-performing companies are working with their own customers to find new ways to grow. Firms will need to co-create new sources of revenue by understanding, leveraging, aligning, and executing together with customers and partners along their value chain. This Summit Group brief explores what leading companies are doing differently to build profitable relationships, counter commoditization and accelerate growth.
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horizontal value creation, the summit group, co-innovation, innovation, co-innovation, strategy, growth
    
GoToMeeting
Published By: Workday Italy     Published Date: Feb 04, 2019
Quando i CIO e i responsabili IT si trovano a dover aggiornare costantemente sistemi diversi e collegare fra loro i vari dati, la loro funzione di supporto al business è limitata. Ascolta e scoprirai, direttamente dalla voce dei colleghi, come l'architettura Workday risolve questo problema e migliora il lavoro quotidiano dei CIO e dei loro team.
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workday, workforce technology, digital strategy
    
Workday Italy
Published By: Commvault     Published Date: Jul 06, 2016
Around-the-clock global operations, data growth, and server virtualization all together can complicate protection and recovery strategies. They affect when and how often you can perform backups, increase the time required to back up, and ultimately affect your ability to successfully restore. These challenges can force lower standards for recovery objectives, such as reducing the frequency of backup jobs or protecting fewer applications, both of which can introduce risk. High-speed snapshot technologies and application integration can go a long way toward meeting these needs, and they have quickly become essential elements of a complete protection strategy. But snapshot copies have often been managed separately from traditional backup processes. Features like cataloging for search and retrieval as well as tape creation usually require separate management and do not fully leverage snapshot capabilities. To eliminate complexity and accelerate protection and recovery, you need a solution
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commvault, intellisnap, netapp, backup, recovery, data growth, server virtualization, data protection, cifn, snap management, snapprotect
    
Commvault
Published By: IBM     Published Date: May 22, 2018
Prepare competency frameworks to leverage AI and cognitive computing to transform your HR strategy.
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human resources, talent management
    
IBM
Published By: Sybase     Published Date: Aug 21, 2009
This paper provides guidance on how companies should rethink their existing management and security strategy to effectively secure mobile solutions in the workforce, over a wide array of devices, connections and applications. It details why mobile security must be included as a mission critical component of any enterprise strategy and implemented on a pro-active basis before any major security breach has the opportunity to negatively affect the enterprise.
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security management, mobile device, mobile security, wireless security, secure laptop, secure pda, secure blackberry, network security, compliance, sybase
    
Sybase
Published By: Success Factors     Published Date: Jul 30, 2012
As an HR leader or someone who works in a talent management, recruiting, compensation, workforce planning, learning or technology role, the challenges you face are many. Filling positions faster at the lowest cost. Connecting your people to company strategy. Motivating and rewarding people to improve engagement and productivity. Developing skills. Reducing turnover. And beginning to build your future workforce today. This E-book shows you how SuccessFactors BizX solutions can release the full potential of your workforce. More than automation and efficiency, it's about improving the ways you execute day-to-day work and getting real results.
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workforce, workforce potential, company strategy, see your people, successfactors e-book, motivating people, rewarding people, improve engagement, improve productivity, developing skills, reducing turnover, build your future workforce, successfactors, sap
    
Success Factors
Published By: SuccessFactors     Published Date: Aug 29, 2012
How important is compensation management in motivating your workforce? It is one of the top five job-satisfaction factors. Learn how to reward employees and yet hold steady on payroll costs in this complimentary SuccessFactors white paper.
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successfactors, sap, reward employees, pay, performance, productivity, compensation, compensation strategy, connecting rewards and performance, motivating your workforce, workforce motivation
    
SuccessFactors
Published By: Palo Alto Networks     Published Date: May 25, 2017
The security perimeter once familiar to the enterprise has become incredibly fragmented. Data and applications reside everywhere: on the network, endpoints and in the cloud. The cloud, in particular, is seeing huge growth with enterprises adopting these environments at a rapid pace. According to Gartner, 55 percent of large enterprises will successfully implement an all-in cloud SaaS strategy by 2025.1 Combined with an increasingly mobile and global workforce, and more importantly, increasingly distributed SaaS cloud environments, organizations are now faced with securing a multitude of applications, users, devices and networks – all hosting sensitive data that is critical to business growth, reputation and customer trust.
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Palo Alto Networks
Published By: Act-On     Published Date: Oct 14, 2015
Audit for best practices.
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social media, best practices, b2b, marketing, audit, strategy
    
Act-On
Published By: FORA.tv     Published Date: Oct 09, 2012
The conference and event industry is booming. Audiences everywhere are rediscovering the value of face-to-face networking, the importance of professional education, and the plain thrill of hearing a dynamic speaker firsthand.
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conferences, events, series, live events, video programs, online videos, on-demand videos, free videos, pay-per-view videos, broadcast event, video services, non-profit, video marketing, not-for-profit, cmp, certified meeting planners, cmp's, cmps, association, associations
    
FORA.tv
Published By: FORA.tv     Published Date: Jun 11, 2012
The conference and event industry is booming. An online video strategy can help conference and event organizers benefit from various trends. Download your complimentary white paper now and find out more!
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conferences, events, series, live events, video programs, online videos, on-demand videos, free videos, pay-per-view videos, broadcast event, video services, non-profit, video marketing, not-for-profit, cmp, certified meeting planners, cmp's, cmps, association, associations
    
FORA.tv
Published By: Interactive Intelligence     Published Date: May 07, 2012
IT strategies in insurance have traditionally been driven by business objectives and business strategy. But with technology advancements for mobile solutions, social media, analytics, content management (ECM), and process automation, insurers can now take a conjoinment view to evaluate opportunities and drive differentiation. Read more in this paper from Mark Breading of Strategy Meets Action.
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interactive, technology, ecm, process automation, social and mobile technology
    
Interactive Intelligence
Published By: Merkle     Published Date: Oct 19, 2012
An integrated customer communication strategy places customer needs, behaviors and value at the center of all interactions and will result in increased revenue, profit and shareholder value.
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data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle, integrated, customer solutions, target segmented customers, marketing measurement, marketing strategy, competitive advantage, business strategy, customer value, kpi, optimization, integrated marketing strategies, integrated
    
Merkle
Published By: Merkle     Published Date: Oct 19, 2012
As media and channels proliferate with the upsurge in digital touchpoints, we have access to massive volumes of customer data. This leads to the personalization of customer interactions that drive customer strategy as a business strategy.
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brand experience, customer experience, customer insights, communication management, marketing accountability, roi, data management, customer centricity, crm, buying behaviors, segmentation, customer lifecycle, integrated, customer solutions, target segmented customers, measurement, marketing strategy, competitive advantage, business strategy, customer value
    
Merkle
Published By: BMC Software     Published Date: Jan 31, 2014
With software as a service (SaaS) you are integrating an external service, hosted by an external party, with your internal systems. The SaaS integration is a matter of connecting the clouds and well articulated interfaces defining the data that is traveling back and forth. With the right integration strategy, SaaS integration can be simple, straightforward, and easy. Moreover, it can position your IT organization to effectively leverage SaaS and migrate from one SaaS solution to another to avoid vendor lock-in. Read this information white paper to understand the things to consider when developing your integration strategy.
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saas, cloud, itsm, integrating itsm, itsm integration, saas integration, bmc
    
BMC Software
Published By: BMC Software     Published Date: May 19, 2014
With software as a service (SaaS) you are integrating an external service, hosted by an external party, with your internal systems. The SaaS integration is a matter of connecting the clouds and well-articulated interfaces defining the data that is traveling back and forth. With the right integration strategy SaaS integration can be simple, straightforward, and easy. Moreover, it can position your IT organization to effectively leverage SaaS and migrate from one SaaS solution to another to avoid vendor lock-in. Read this information white paper to understand the things to consider when developing your integration strategy.
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saas, cloud, itsm, integrating itsm, itsm integration, saas integration
    
BMC Software
Published By: MuleSoft     Published Date: Jul 13, 2018
"Digital transformation is increasingly becoming a “when, not an if” for most companies. MuleSoft surveyed 650 IT decision makers across the globe. The research shows that three-quarters of companies are currently undertaking digital transformation initiatives, and 80% say if they don’t complete those initiatives, their companies will lose revenue in the next 12 months. How does your company stack up? Download the Connectivity Benchmark Report 2018 to find out: -The top digital trends companies are investing in for 2018 -The biggest challenges holding companies back from achieving their digital transformation goals -The one strategy companies use to develop applications and projects more efficiently"
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MuleSoft
Published By: Citrix ShareFile     Published Date: Jul 02, 2019
Today's businesses need to drive innovation to seize new opportunity, but cloud complexities can slow the agility needed for that innovation. That doesn't have to be the case. In fact, over fifty percent of organizations now use a multi-cloud strategy to help determine their cloud needs, and if you don't have one, we can help. Citrix Workspaces helps reduce cloud complexity, minimize security risks, and deliver a better user experience. Download our e-book and find out how a secure digital workspace: • Centralizes workspace management • Secures your SaaS and web apps, data, and clouds • Makes it a lot easier to scale your cloud infrastructure as needed
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Citrix ShareFile
Published By: Logicalis     Published Date: Apr 17, 2014
FlexPod is one of the most popular reference architectures being considered when a company decides to deploy a converged infrastructure strategy.
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logicalis, flexpod, convergence, converged infrastructure, architectures, cisco, data center
    
Logicalis
Published By: GoToWebinar     Published Date: Aug 12, 2010
A recent study by Focus found that "Ninety percent of B2B buyers prefer to consume information online." Problem is, there's a TON of content online. How do you make yours stand out from the rest?
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citrix gotowebinar, online content strategy, lead generation, marketing, buyers, integration, b2b, content management
    
GoToWebinar
Published By: Kapost     Published Date: Feb 20, 2014
Just about everyone claims to be doing content marketing, but far fewer organizations have a thought-out plan. According to Content Marketing Institute, only 44% of B2B marketers and 39% of B2C marketers have a documented content strategy. But as organizations scale content operations, workflows, distribution, and promotion, many are seeking tools to centralize, manage, and improve the process. That’s where content marketing software comes in. This software can help organize, automate, and visualize your efforts to create original content, as well as curate the content of others.
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Kapost
Published By: Kapost     Published Date: Jan 16, 2014
Over the past 10 years, the Internet has provided unprecedented access to information. Consequently, B2B buyers are constantly online learning about industry trends and innovative solutions to their pain points. Given their busy schedules, buyers have grown accustomed to the convenience of researching and comparing multiple options online, narrowing their choices independently of the vendor and, only then, engaging with sales. While buyers have always made the final purchase decision, in today’s world, the vendor is not given an opportunity to engage until the buyer is close to a choice. Today, the buyer is in control of their own journey.
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content marketing, content strategy, content management, content planning, content distribution, marketing campaigns, marketing campaign management, content marketing platform, content marketing software, editorial strategy, marketing campaign planning, content marketing best practices, content marketing companies, editorial content, content marketing workflow
    
Kapost
Published By: InfoPro Learning     Published Date: May 24, 2017
Learning content is an investment and with most companies having a portfolio of over $18 million tied up in content, this represents a significant investment. Unfortunately, this investment depreciates at an alarming rate. In fact, most content is completely unusable for any number of reasons after only four years. Infopro Learning has created a guide that helps companies to extend the shelf life of their content using a modernization strategy. This strategy not only applies to the one-time effort of updating legacy content, but it also provides information about how to future-proof new content. In addition, companies that follow the modernization strategy can significantly decrease content production costs and timelines by leveraging evergreen content that already exists in their training portfolio.
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elearning, content development, learning content development, learning strategy, content modernization, web based training, corporate training, training programs, training content, content library, wbt
    
InfoPro Learning
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