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Published By: Oracle CX     Published Date: Sep 13, 2017
5 Ways to Drive Profitable Growth Through Improved Customer Experience
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customer experience, competitve advantage, relationships, omni-channel
    
Oracle CX
Published By: Monotype     Published Date: Mar 28, 2017
Your brand may have throngs of fans and followers — people who “Like” or “Follow” a particular page or account. While these metrics are certainly important, they don't always equate to obvious value for your brand. The followers who are so passionate that they're creating branded content and advocating for you are the ones to focus on. Advocates are one of the best, most cost effective ways to drive business, hands down. Advocates are users with a true connection, passion and commitment to a particular brand or product. Advocates drive action, not just awareness, and unlike paid advertisers, they advocate because they want to. The second a customer becomes so invested in your brand that they share the love with their networks, they become your best marketer.
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swyft, branding, brand advocates, consumer, purchase intent, content, media
    
Monotype
Published By: Spredfast, Inc.     Published Date: Jun 24, 2014
In the world of social sponsorships today the key to success is not just awareness but recognition. The path to recognition – which drives important outcomes like brand recall, consideration, and ultimately sales – requires new thinking and strategies in how to create inventive, relevant consumer experiences. Download now to learn the 5 ways to get your social brand noticed!
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spredfast, social, social brand, sponsorship, recognition, consideration, consumer experience
    
Spredfast, Inc.
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
In the world of social sponsorships today the key to success is not just awareness but recognition. The path to recognition – which drives important outcomes like brand recall, consideration, and ultimately sales – requires new thinking and strategies in how to create inventive, relevant consumer experiences. Download now to learn the 5 ways to get your social brand noticed!
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spredfast, social, social brand, sponsorship, recognition, consideration, consumer experience
    
Spredfast, Inc.
Published By: IBM     Published Date: May 02, 2016
A good customer experience drives positive word-of-mouth advertising—while a bad one can harm your brand. That's why it's so critical to quickly take steps to understand the experience of customers who are transacting online.
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ibm, conversion, adoption, customer experience, online transactions, word of mouth, brand
    
IBM
Published By: Cornerstone OnDemand     Published Date: Oct 02, 2018
"A learning management system (LMS) is designed to do more than “check the box” on training. It’s also a powerful platform ready to deliver meaningful, targeted education and engage workers with career development opportunities. Importantly, an LMS can help your company increase the ROI of employee training and learning. Download our quick-read guide on how an LMS can: 1. reduce costs and inefficiencies by streamlining the delivery of learning 2. reduce hiring and turnover costs by retaining high performers 3. increase new hire engagement and productivity by integrating ongoing learning with onboarding 4. drive unified success by aligning employee and organizational goals 5. reduce cost of administering compliance training"
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Cornerstone OnDemand
Published By: TriNet     Published Date: Jul 28, 2015
How to Get the Package You Need —Without Breaking the Bank
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hr functions, consumerism encouragement, health care reforms, cost of benefits, benefits package, consumer-driven health plan, health savings account, health reimbursement arragement
    
TriNet
Published By: Monetate     Published Date: Aug 19, 2014
82 percent of shoppers say they would buy more items from a brand if the emails they sent were more personalized. But how do you deliver that level of revenue-driving personalization? This white paper offer five tactics that will personalize your email beyond the subject line and drive real business growth.
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subject line, geo-targeting, personalized emails, email strategies
    
Monetate
Published By: K2     Published Date: Aug 24, 2015
This white paper, based on the Process Excellence Network and K2 webinar, “5 Ways to Transform Business Processes to Optimize Agility,” by Rob Speck, Vice President of Services at K2, focuses on: What drives business process innovation What causes organizations to adopt platforms that support process innovation Examples of organizations that have done this and their return on investment (ROI) as a result Download this white paper to discover the 5 key components to transforming your business processes.
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K2
Published By: K2     Published Date: Jan 07, 2016
In a world where speed matters, businesses need agility and flexibility to quickly modify their processes and business practices to stay competitive. Historically, large companies have hampered process agility by locking themselves into outdated systems, processes, and ways of working, but a variety of factors – including modernization and customer expectations – are increasingly playing a role in driving companies toward business process transformation, an emerging topic in the realm of process excellence. This white paper, based on the Process Excellence Network’s, “5 Ways to Transform Business Processes to Optimize Agility,” by Rob Speck, Vice President of Services at K2, focuses on what causes and drives process innovation, includes examples of organizations that have done this, and analyzes their return on investment (ROI).
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business processes, agility, business process transformation, process excellence
    
K2
Published By: K2     Published Date: Apr 01, 2016
This white paper, based on the Process Excellence Network’s, “5 Ways to Transform Business Processes to Optimize Agility,” by Rob Speck, Vice President of Services at K2, focuses on what causes and drives process innovation, includes examples of organizations that have done this, and analyzes their return on investment (ROI).
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business processes, roi
    
K2
Published By: Oracle     Published Date: Sep 26, 2019
Marketing is not getting more difficult because of data— it’s actually getting easier. In the old days you needed to guess who your audience was and plan in advance what you wanted to say and wait far too long to see if it worked. Those days are long gone—now you can determine EXACTLY who your audience is, deliver a relevant, personalized message in a nanosecond, and find out almost immediately whether it worked! You no longer have to live by the spray-and-pray method— you can be tactical in your delivery. Marketing today is data-driven and uses a wealth of insights and connection points to engage with consumers one to one. Data about our customers and prospects gives us the ability to deliver the right message to the right audience at the right time. That’s audience targeting, and it’s far deeper than demo targeting, even though targeting by demo is a nice place to start. That said, the sheer volume of data and technology can be overwhelming. Cut through the noise and tackle the ba
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Oracle
Published By: Evariant     Published Date: Mar 28, 2019
Healthcare marketers look to drive growth for their organizations, the orthopedic service line is incredibly competitive; digital trends show that orthopedics is one of the most searched services in healthcare. This guide explores five critical steps to building, implementing, and executing an optimal multi-channel orthopedic service line campaign.
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Evariant
Published By: Intel     Published Date: Nov 29, 2016
Just after the turn of the decade researchers are predicting there will be somewhere north of 24 million subscriptions to next generation 5G networking services. Today most of those services are little more than pilot projects. But thanks to emerging network function virtualization (NFV) software running on Mobile Edge Computing (MEC) platforms enabled by Intel most of those 5G services should be in production before the end of the decade. Come learn how MEC platforms are about to transform every corner of the networking world to not only drive the creation of a vast array of new IT services, but also make networks more agile and responsive than anyone ever thought possible.
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Intel
Published By: Apptio     Published Date: Oct 09, 2019
"Download this guide for six best practices to help you overcome your greatest IT finance challenges. Discover how to: -Better align IT plans to changing business priorities -Improve cross-functional planning, agility, and transparency -Engage stakeholders to drive accountability "
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Apptio
Published By: Invoca     Published Date: Jul 16, 2014
Ready to upgrade your search strategy for today’s mobile world, and increase conversions? In this new eBook you’ll learn how to combine paid search with the power of call analytics, to optimize conversions and drive more inbound sales in this new eBook.
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invoca, mobile search, mobile search marketing, inbound call marketing solutions, marketing solutions, mobile marketing, mobile optimization
    
Invoca
Published By: Oracle     Published Date: Apr 22, 2015
This white paper distills six rules that modern CFOs worldwide are adopting to attract, retain and nurture finance talent with the skills needed to put finance at the heart of data driven business decision making across the enterprise.
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digital, finance, modern finance, finance departments, attract finance talent, big data, cfos, modern business challenges
    
Oracle
Published By: Oracle     Published Date: May 22, 2012
Being successful in the mobile channel hinges on the right technology. This whitepaper outlines how to approach your mobile strategy, drive cross-channel activity, and maximize your budget with the right technology foundation to achieve your mobile goals now, and in the future.
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oracle, marketing, marketing strategy, mobile, mobile marketing, emering marketing
    
Oracle
Published By: Infor     Published Date: Apr 19, 2007
Budgeting is part of a larger, closed-loop process called "performance management." Performance management is a holistic approach to the way organizations direct and manage resources to achieve objectives. In the context of performance management, budgeting's central role is to support execution through the allocation of resources to the activities that drive value.
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budget, budgeting, performance management, erp, enterprise resource management, strategy, business management, bpm
    
Infor
Published By: Crownpeak     Published Date: Jul 29, 2015
This guide is intended to help you navigate the path to a mobile-friendly website that positions your company to succeed now and in the future. As we go into detail on the exponential growth of mobile and it's disruptive impact on businesses that have not yet adapted, we will discuss the 6 steps you need to take to prepare for this change in mobile adoption.
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crownpeak, ebook, mobile friendly websites, mobile responsive design, conversion-optimized website design, wcm, web content management, personalization
    
Crownpeak
Published By: Intercom     Published Date: Apr 05, 2018
In advertising, a one size fits all strategy is too broad to be truly effective. One size ends up fitting none. If you drive all of your paid traffic to your homepage it’s likely you’re missing out on high intent conversion opportunities.
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Intercom
Published By: Staples     Published Date: Oct 13, 2016
Do you have days when you think everyone in the office is trying to drive you nuts? Last-minute requests piling up? Well, hang this list on the refrigerator in the breakroom. They’ll get the point.
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office, breakroom, management, teamwork, etiquette
    
Staples
Published By: Monetate     Published Date: Oct 11, 2018
Product recommendations are a proven way for marketers to drive sales, boosting the revenue potential of every shopping experience and increasing customer engagement overall. However, most current recommendations tools have not kept up with the level of personalization that customers have come to expect, and they often fall short of the precision that marketing teams need to create meaningful business impact. It may be time to reevaluate whether your solution is doing all it can to meet the needs of your customers and your team.
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product, recommendation, solution, customer, experience, monetate
    
Monetate
Published By: Monetate     Published Date: Oct 12, 2018
Product recommendations are a proven way for marketers to drive sales, boosting the revenue potential of every shopping experience and increasing customer engagement overall. However, most current recommendations tools have not kept up with the level of personalisation that customers have come to expect, and they often fall short of the precision that marketing teams need to create meaningful business impact. It may be time to reevaluate whether your solution is doing all it can to meet the needs of your customers and your team.
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product, recommendation, solution, customer, experience, monetate
    
Monetate
Published By: Act-On     Published Date: Sep 19, 2014
Content drives business, and at any given moment buyers are searching for information that will inform them, educate them, or help them solve a problem. Marketing content needs to speak to the needs of your prospects and customers while being geared to targeted points in your sales process. This guide gives you the top seven characteristics - and also gives you the seven best practices for developing content that resonates with your target audience, no matter where they are in the buying cycle.
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marketing content, business, solve, information, prospects, customers, educate, inform
    
Act-On
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