digital

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Published By: Cisco Systems, Inc.     Published Date: Jun 07, 2010
Help transform how organizations learn, grow, communicate, and collaborate with social video, digital signage, and IPTV systems.
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cisco, show and share, social video, digital signage, iptv system, digital media suite
    
Cisco Systems, Inc.
Published By: Webtrends     Published Date: Jun 02, 2010
To succeed in mobile marketing, analytics must play a crucial role in the development of strategy and prioritizations of marketing spend. But this rigor isn't being consistently applied to this rapidly growing, emerging channel.
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webtrends, mobile strategy, digital marketing, process, customer experience, multi-channel marketing, business intelligence, customer intelligence, mobile analytics, mobile apps, sms
    
Webtrends
Published By: Cisco Systems, Inc.     Published Date: May 25, 2010
This document provides a technical overview of the Cisco Digital Media System for Cisco Desktop Video and its main components.
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cisco digital media, desktop video, digital signage, multimedia, video management software
    
Cisco Systems, Inc.
Published By: Motorola     Published Date: May 05, 2010
Digital radio seemed to be the best route for NASCAR to achieve the key requirements surfaced in this study, which included their need to coordinate large numbers of radios, ensure absolute audio clarity, maintain consistent, reliable communications and have a radio that was durable enough to withstand a rough environment.
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motorola mototrbo, communication system, digital radio, two-way radio, voice clarity, audio
    
Motorola
Published By: Digital Mind Factory     Published Date: May 05, 2010
Digital Mind Factory develops and manages performance-based media and marketing campaigns using our proprietary, turnkey demand generation and lead nurturing management service, that delivers results for such clients as Bausch & Lomb, The Walt Disney Co. and Anthem of Blue Cross.
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roi, digital mind factory, bausch and lomb, demand generation, turnkey, lead nurturing, management
    
Digital Mind Factory
Published By: Airfoil PR     Published Date: Apr 21, 2010
In our latest Point of View, "The Dirtiest Word In Business," Airfoil has assembled a collective set of best practices to help technology marketers meet the communications challenges of a new digital decade.
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airfoil, innovation, pov, public relations, integration, communications
    
Airfoil PR
Published By: 2ergo     Published Date: Apr 09, 2010
With close to 40 million smartphone owners and more than 3 billion applications downloaded, the potential of smartphone applications as brand builders and money makers is real! 2ergo's experienced team serves as the first choice for leading brands looking to launch smartphone applications, and we are ideally positioned to help you integrate mobile applications as part of your overall digital marketing strategy.
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2ergo, iphone, mobile devices, apps, applications, mobile apps, smartphone, gps, property app
    
2ergo
Published By: Motorola     Published Date: Apr 08, 2010
MOTOTRBO, a digital communications system with repeaters that are linked via Internet Protocol (IP). Leveraging the existing Internet infrastructure provided an economical way for Georgia Nut Company to meet their communication needs for today and tomorrow.
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motorola, mototrbo, digital communications system, repeaters, internet protocol, audio in noisy environment, voice and data communication
    
Motorola
Published By: Microsoft Dynamics CRM     Published Date: Mar 30, 2010
As global employment prospects lag behind a slow economic recovery, customers in many parts of the world are more cautious and better informed than ever. They have access to a wealth of information about the products and services they seek, much of it obtained from trusted sources almost immediately. Yet businesses have moved slowly to exploit emerging technologies and information sources like Twitter, Facebook and YouTube. As a result, customers often seem better informed about the products and services they buy than companies are about their customers. This imbalance presents a big challenge to companies struggling to avoid commoditisation and it could grow into a competitive disadvantage as customers demand more personalized service.
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microsoft dynamic crm, productivity enhancement, customer service productivity
    
Microsoft Dynamics CRM
Published By: Context Optional     Published Date: Mar 09, 2010
If you're a brand marketer or digital agency looking to amplify your social marketing initiatives this year, this document will guide you through the growing world of Facebook apps. Today, there are more than 500,000 active applications on Facebook, but of these only 250 applications have more than one million monthly active users. You've downloaded this guide because you recognize that marketing today means creating a two-way dialogue with your customers.
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context optional, social media, facebook, social networking, social applications, social marketing, email newsletters
    
Context Optional
Published By: NCM Fathom     Published Date: Feb 23, 2010
The same elements of powerful storytelling that captivate us in our everyday lives can benefit companies and their brands. NCM Fathom's white paper explores how businesses can tell their story to engage audiences, build brand preference and loyalty and deliver results that meet objectives. Bold companies like Kleenex and Siemens have shared their brand's story with customers and employees in cinemas nationwide. Download the white paper to learn more.
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ncm, fathom, revenue, branding, advertising, ad management, digital cinema network
    
NCM Fathom
Published By: Flimp Media     Published Date: Feb 02, 2010
This report, which describes the emerging web video direct marketing category, discusses how online video marketing isn't just for advertisers anymore; explains the applications and benefits of interactive web video and in particular video landing pages for direct marketing, communications and sales; and explores how new technologies are enabling users to create, distribute and measure effective email video marketing campaigns without programming or advanced technical skills.
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flimp, b2b, idc, intelligent digital collateral, digital sales, direct marketing, analytics, rich media, social media, online video
    
Flimp Media
Published By: Flimp Media     Published Date: Jan 26, 2010
This report, discusses the uses, applications and benefits of video landing pages for email marketing, communications and sales; and explores how new technologies are enabling users to create, distribute and measure effective online video email marketing campaigns using video landing pages without programming or advanced technical skills.
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flimp, b2b, idc, intelligent digital collateral, landing pages, email marketing, emarketing, measurability, interactive, call to action, digital sales, analytics, rich media, social media, online video
    
Flimp Media
Published By: Flimp Media     Published Date: Jan 21, 2010
This report, which describes the emergence of Intelligent Digital Collateral (IDC) as a valuable top-line segment of the overall rich media and video marketing category, discusses how rich media marketing isn't just for advertising anymore.
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flimp, b2b, idc, intelligent digital collateral, digital sales, analytics, rich media, social media, online video
    
Flimp Media
Published By: Neolane, Inc.     Published Date: Jan 08, 2010
Learn how DigitalGlobe decreased time-to-market for delivery of personalized, event-triggered campaigns and improved email open rates by 10-15% while reducing bounce-back rates.
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neolane, digitalglobe, marketing automation software, lead management optimization, crm integration, satellite imagery, google earth, mapquest, cross-channel, event-triggered campaign, delivery, email open rate
    
Neolane, Inc.
Published By: IBM     Published Date: Jan 05, 2010
Find out where you stand on the path to PCI compliance with our checklist of the"digital dozen" requirements.
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ibm mmdg, credit card security, pci compliance, secure network, cardholder data
    
IBM
Published By: Extensis     Published Date: Dec 03, 2009
A straightforward guide to defining an efficient workflow, creating catalogs, organizing your files and more.
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extensis, dam, digital asset management, workflow, efficient work, metadata, digital asset management'
    
Extensis
Published By: Bazaarvoice     Published Date: Nov 24, 2009
With plummeting ad budgets, a general distrust of advertising, and the power of the personal touch, customer stories give brands a chance to reach untapped consumers with more credibility - through the words of others like them.
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bazaarvoice, participation chains, measurable business, engagement, crm, customer service, customer satisfaction
    
Bazaarvoice
Published By: Entrust Datacard     Published Date: Nov 10, 2009
This white paper examines the elements that comprise a high quality PKI and the advantages of outsourcing to Entrust Managed Services PKI.
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pki, digital certificates, hosted certificates, managed services pki, managed certificates, authentication, digital signature, entrust
    
Entrust Datacard
Published By: APTX     Published Date: Nov 05, 2009
This paper will present the case that there are a number of frailties associated with Dolby E, the most notable of which are the latency, audio quality and general awkwardness in terms of operation and implementation.
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aptx, hdtv, audio, surround-sound, dolby e
    
APTX
Published By: APTX     Published Date: Nov 05, 2009
This paper examines the key performance aspects of low bit rate audio codecs for the next generation of bandwidth-efficient digital wireless microphone systems that meet the future needs of live events.
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aptx, bit-rate, wireless microphone, audio codec, spectrum, compression ratio
    
APTX
Published By: White Horse     Published Date: Oct 07, 2009
One of the biggest dilemmas for marketers today is how to evolve their marketing mix without breaking the bank on testing or sacrificing the predictable results of their established programs. In this Webinar, White Horse provides an overview of cross-channel modeling methods, weighing the pros and cons of each, and presents new tactics for sharpening marketing channel allocation for stronger, more measureable results.
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integrated marketing, cross-channel marketing, digital marketing, digital advertising, marketing strategy, media mix, media planning, interactive marketing
    
White Horse
Published By: Safari Books Online     Published Date: Sep 23, 2009
Leaders in both training departments and business units are waking up to the fact that most employee learning is informal. In this report, we will address just the first challenge - sourcing learning content and, more specifically, informal learning content.
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safari books, learning and development, learning broker, modern l&d, modalities, learners' needs and preferences, digital content library, informal learning, safari books online, corporate learning
    
Safari Books Online
Published By: Ektron     Published Date: Aug 26, 2009
Social media allows people to be more connected than ever before and the mediums available for marketing are changing rapidly as new technologies come available. Online users are communicating in real time and every brand in the world is being caught up in the conversation whether they are participating or not.
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social media, ektron, intranets, powerpoint, word of mouth, marketing, .net, cms, facebook, twitter
    
Ektron
Published By: Sanbolic     Published Date: Aug 21, 2009
Today, most video post production for standard-definition content has moved onto disk-based, non-linear editing (NLE) systems. These systems offer improved flexibility over linear, tape-based systems by allowing a workstation fast access to any part of the digital media file.
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hi def, hi-def, san, storage area network, storage area networks, cisco, storage, hi-def video, digital media, digital media storage, media storage, post-production, sanbolic
    
Sanbolic
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