consumer

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Published By: HP Inc.     Published Date: May 20, 2019
With a couple of swipes, a like and a share, what’s in today is gone tomorrow. Graphic design trends are changing rapidly, based on a fastspreading global pop culture that determines what’s hot, and what’s not, almost instantly. By creating unique printed and digital assets that engage consumers and drive social media posts (and a whole lot of likes and shares), brands can leverage the “Instagram effect” to attract customers. Start with these trends, and keep reinventing!
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HP Inc.
Published By: Stripe     Published Date: Jun 11, 2019
Analyst firm 451 Research interviewed 500 businesses and 1,000 consumers and found that Europe's online economy risks losing €57 billion when Strong Customer Authentication (SCA) goes into effect on 14 September. SCA is intended to reduce fraud rates and enhance the overall security of online payments. But what does this mean for businesses and how can they best accommodate these new requirements in order to limit the financial impact? Download the report to find out.
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sca, online economy, online payment
    
Stripe
Published By: Limelight Network     Published Date: Aug 12, 2019
Cyber-criminals are increasingly sophisticated and targeted in their attacks. If you are in charge of ensuring the security of your company’s website, it has not been easy going as these notable security incidents reveal: • Sabre Systems—The reservation software company had data from Hard Rock Hotels, Google, Loews, and others, stolen as a result of the breach1. • CIA—WikiLeaks obtained and published documents detailing the intelligence agency’s hacking efforts1. • Virgin America—Thousands of employees and contractors had their login information compromised1. • Equifax—The credit rating agency had a breach into highly sensitive personal information of 143 million U.S. consumers1. • Universities and Federal Agencies—More than 60 universities and US federal organizations were compromised with SQL injections1. There are numerous lessons to be learned from these breaches. Despite the growing stream of news stories about highly damaging attacks that compromise customer info
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Limelight Network
Published By: Workplace by Facebook     Published Date: Dec 21, 2018
We believe people change organizations. So, we built Workplace by Facebook to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we’ll explore the new consumer expectations shaping the future of retail in North America. You’ll discover why great brand experiences for your customers start with great work experiences for your employees. Download this whitepaper now to learn more about the benefits of customer-centric collaboration tools like Workplace by Facebook. Then you’ll be ready to take the next step on your digital transformation journey.
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Workplace by Facebook
Published By: MobileIron     Published Date: Mar 02, 2015
The Android platform has quickly established itself as a dominant mobile OS for consumers. However, enterprise IT has been slower to adopt Android broadly due to lack of Enterprise Mobility Management capabilities in Android and fragmentation. But the recent release of Android Lollipop reduces fragmentation and when combined with MobileIron enterprise mobility management (EMM) solutions, gives IT the tools needed to easily manage and secure apps and content on all types of Android devices. This will accelerate adoption of Android devices within the enterprise.
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android, apps, vpn, work, multiple devices, emm
    
MobileIron
Published By: CA Technologies     Published Date: Oct 22, 2014
A CA Technologies white paper on creating a "Win-win" for both IT and its consumers.
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improving consumer experience, optimal it service delivery, cloud service management
    
CA Technologies
Published By: CA Technologies     Published Date: Oct 22, 2014
A CA Technologies white paper on creating a "Win-win" for both IT and its consumers.
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improving consumer experience, optimal it service delivery, cloud service management
    
CA Technologies
Published By: CA Technologies     Published Date: Oct 22, 2014
A CA Technologies white paper on creating a "Win-win" for both IT and its consumers.
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improving consumer experience, optimal it service delivery, cloud service management
    
CA Technologies
Published By: CA Technologies     Published Date: Oct 22, 2014
A CA Technologies white paper on creating a "Win-win" for both IT and its consumers.
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improving consumer experience, optimal it service delivery, cloud service management
    
CA Technologies
Published By: CA Technologies     Published Date: Jul 16, 2014
A CA Technologies white paper on creating a "Win-win" for both IT and its consumers.
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improving consumer experience, optimal it service delivery, cloud service management
    
CA Technologies
Published By: CA Technologies     Published Date: Jul 16, 2014
This paper focuses on the changing demands from consumers and how the right IT Management Solution can help.
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it service management, changing consumer demands, consumer experience, byod, saas
    
CA Technologies
Published By: First Data     Published Date: Apr 25, 2013
Traditional direct mail campaigns often deliver anemic response rates and direct mail campaigns sweetened with discounts don’t fare much better. Poor results combined with escalating printing and mailing costs and changing consumer expectations means that businesses must find more effective ways to get consumers’ attention.
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direct mail, gift cards, prepaid incentive, coupon, call to action, incentive cards, direct marketing, customer experience, lead generation, customer engagement, foot traffic, grand opening, customer data, consumer behavior, relationship marketing, loyalty program, direct response, mailing list, card activation, shopping patterns
    
First Data
Published By: Collaborative Consulting     Published Date: Dec 20, 2013
Collaborative looks at how and why the onshore model has re-emerged as a solution-of-choice for many IT organizations. Today the advantages include lower costs, less travel, and the security and continuity provided by a more stable workforce. Even more important, moving “home” generates higher consumer satisfaction and new business opportunities.
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collaborative consulting, onshore value, value proposition, domestic sourcing, data backup
    
Collaborative Consulting
Published By: Acxiom Corporation     Published Date: Mar 12, 2014
In July 2013 Acxiom commissioned Forrester Consulting to evaluate how companies use the data they collect from their customers to make better decisions on their marketing campaigns by gauging their experiences and attitudes around their use of and future vision for using customer data across multiple marketing channels. In order to understand this topic, we conducted interviews with 11 executives representing a range of roles and perspectives, including consumer packaged goods companies, financial services organizations, and agencies.
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acxiom, forrester, data, marketing, marketing campaigns, cross channel, customer data, market research, targeting, data analytics, life cycle management
    
Acxiom Corporation
Published By: Akamai Technologies     Published Date: Aug 17, 2017
The consumerization of technology and rise of mobile adoption in emerging and established markets have driven companies to invest enormous capital and resources into pursuing the best possible mobile experience for all of their end users. But, without a focused mobile performance solution, these investments can only go so far. Download now to learn more
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mobile experience, branding, akamai, loyalty
    
Akamai Technologies
Published By: HERE Technologies     Published Date: Jan 08, 2019
Every day we use location apps on smartphone devices to get us where we need to go, and to find services and products we’re looking for. However, smartphone location apps aren’t just helping individuals navigate their way around. Forward-thinking businesses are using these apps to help them get their messages straight to the right audience, at the right time, too. It’s why the connected car and in-map location marketing is a growing area of opportunity—helping companies to meet KPIs whilst transforming the landscape of marketing at the same time. This on-demand webinar with experts from HERE and eMarketer discusses how to improve location-based audience segmentation and build a more accurate consumer profiles, as well as how real-time location targeting enables hyper-targeted marketing campaigns.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Here Technologies     Published Date: Mar 29, 2019
Advertisers have made great strides in understanding consumers’ digital journeys. But in order to truly map the steps of the consumer, including bridging the journeys between digital and physical worlds, you need advanced location-enabled intelligence. Find out how precise real-world geometry gives you the context you require to create personalized consumer experiences with the HERE and Location-Based Marketing Association (LBMA) white paper. HERE Technologies gives you the location context you need to make sense of your dynamic user data. Mapping consumer movements to real-world elements such as points of interest, retailers and their building shapes allows you to observe consumer journeys to within meters, and deliver more timely, accurate campaign messages.
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location data, ad tech, location targeting
    
Here Technologies
Published By: Here Technologies     Published Date: Mar 29, 2019
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. And with nearly all smartphones equipped with geolocation abilities, advertisements can be made location-aware with improved precision for targeting. Understanding location is key to gaining improved insights. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them to provide well-timed and relevant advertising.
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location data, ad tech, location targeting
    
Here Technologies
Published By: Here Technologies     Published Date: Mar 29, 2019
With big data, you can understand your consumers better than ever before. But for smarter advertising, you need to harness a more complete view of your consumers, both online and offline. HERE Technologies enables advertisers to make sense of their dynamic user data and build more actionable insights, through audience segmentation, real-time location targeting and attribution.
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location data, ad tech, location targeting
    
Here Technologies
Published By: Polycom     Published Date: Sep 04, 2012
Are these higher quality business grade solutions worth the higher cost, or do savings from consumer grade versions justify their lower quality?
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business grade video conferencing, cost solutions, smb
    
Polycom
Published By: Akamai Technologies     Published Date: May 08, 2017
• Our survey of companies that currently offer, or plan to launch, so-called “direct to consumer,” or over-the-top (OTT), video services in the market suggests that the industry is maturing. Though 51 percent of those surveyed view their video service as a money-making venture, 49 percent see it as providing some other primary benefit to the company. Not only are the types of OTT video services offered to consumers becoming more diverse, but the marketing and distribution are also improving such that target audiences are more likely to find new services intended for them
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video services, akamai, marketing, distribution, audience targeting, service optimization
    
Akamai Technologies
Published By: Amazon Web Services     Published Date: Apr 27, 2018
One of the value propositions of an Internet of Things (IoT) strategy is the ability to provide insight that was previously invisible to the business. But before a business can develop a strategy for IoT, it needs a platform that meets the foundational principles of an IoT solution. Amazon Web Services (AWS) believes in some basic freedoms that are driving organizational and economic benefits of the cloud into businesses. These freedoms are why more than a million customers already use the AWS platform to support virtually any cloud workload. These freedoms are also why AWS is proving itself as the primary catalyst to any Internet of Things strategy across commercial, consumer, and industrial solutions. This paper outlines core tenets that should be considered when developing an IoT strategy, the benefits of AWS in that strategy and how the AWS cloud platform can be the critical component supporting those core tenets.
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Amazon Web Services
Published By: Akamai Technologies     Published Date: Apr 25, 2018
Cyber attackers are targeting the application programming interfaces (APIs) used by businesses to share data with customers. Consumer mobile adoption, electronic goods and services, and high volumes of data have led businesses to use APIs for data exchange. Unfortunately, attackers can also use APIs to access or deny service to valuable data and systems. This white paper explores strategies for protecting APIs. You’ll learn about APIs, how and why these endpoints are targets for web application attacks, security models, and how Akamai can help.
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api, security, interface, businesses, data, mobile, adoption
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Mar 09, 2017
Is your site ready for the mobile opportunity? Mobile users buy more often and spend more money, but 75% of consumers see their mobile experience as slow. Read the Mobile is the Moneymaker infographic now to find out what mobile users expect from your e-commerce website. Compiled using data from Akamai’s recent consumer web performance expectations survey, this infographic reveals: • E-commerce engagement and spending habits for mobile consumers • Mobile consumer page load expectations • The real-world business impact of not being mobile ready • The key challenges to successful mobile experiences
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financial services, financial data, mobile opportunity, e-commerce, mobile consumers, mobile experiences
    
Akamai Technologies
Published By: Bazaarvoice     Published Date: Jan 09, 2013
If you're still struggling to understand how social really impacts your brand health, it's time to get focused. This step-by-step guide shows you how brands win big by engaging consumers in the purchase path.
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social strategies, brand health, consumer engagement, consumer insights, case studies, bazaarvoice
    
Bazaarvoice
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