association

Results 26 - 50 of 90Sort Results By: Published Date | Title | Company Name
Published By: AdRoll     Published Date: Dec 01, 2017
There is a great misconception that the purpose of attribution modelling is to arrive at a singular, concrete truth; however, the reality is much more nuanced. Attribution modeling is actually an ongoing process of improving how we measure marketing’s impact in order to improve our decision making over time. There are a number of attribution principles that still confuse marketers: • Why is attribution a process and not an end state? • Why is making small steps forward really better than doing nothing? • Why does the perfect attribution model not exist? • What makes attribution an ROI investment and not a cost center? With the many attribution myths, challenges, and philosophies in mind, AdRoll and Econsultancy have partnered for a second year in a row to produce The State of Marketing Attribution 2017. This time around we’ve broaden our focus beyond Europe to include content that also covers North America and Asia-Pacific. This report goes in-depth on the current adoption levels of marketing attribution, the confidence in its usage, and the effectiveness of companies’ attribution methods worldwide. You will gain a better grasp on the required skills to succeed at attribution.
Tags : 
marketing, attribution, association, adroll, online, survey, report
    
AdRoll
Published By: Intel Corp.     Published Date: Nov 21, 2017
This whitepaper will provide an overview into Artificial Intelligence, as the next big wave in computing.
Tags : 
    
Intel Corp.
Published By: The Starr Conspiracy     Published Date: Sep 19, 2017
It doesn’t matter if your goals involve brand awareness, functional association, or demand generation. Brands that fail to integrate an earned media strategy with paid and owned media strategies are missing key opportunities to influence the buyer’s journey. If you ignore earned media channels, you do so at the risk of missing that ideal customer. In this white paper, we’ll outline the top three reasons you need an integrated approach — that includes PR — to achieve great brand awareness
Tags : 
    
The Starr Conspiracy
Published By: AmVenture     Published Date: May 23, 2017
For many people, owning their own business is the definition of the American Dream. According to the Small Business Association (SBA), there are over 400,000 new businesses started every year. However, keeping that dream alive can be difficult. Here we give you 10 of the most common reasons why small businesses should fail. If you can heed these warnings, you offer yourself a greater chance of success.
Tags : 
small business, fail, american dream, success
    
AmVenture
Published By: Kronos     Published Date: Sep 24, 2018
This joint research product between IndustryWeek Custom Research and Kronos shines a light on manufacturing strategy, management practices and investment priorities over the next five years and beyond. While U.S. manufacturing employment has declined over the past 25 years, the future outlook is bright. Taken alone, the U.S. manufacturing sector would be the ninth-largest economy in the world, according to the National Association of Manufacturers.
Tags : 
    
Kronos
Published By: Oath     Published Date: Nov 06, 2017
42% of consumers make the internet their first stop for healthcare information, ranking the web second to actual physicians. Following this trend, healthcare marketers have increased their investment in a variety of digital advertising channels such as native, video, mobile, content and more in order to better educate and inspire healthcare consumers. But whatever digital channels healthcare marketers choose, the environment matters. Consumers make snap judgments about brands based on adjacency. Over two-thirds of your audience will feel less favorably towards a brand if its placed next to untrustworthy, offensive, or low-quality content. Fortunately for brands the flip side is also true, which is why it’s imperative that you guarantee ad placements that share digital space with premium content. With Oath’s reputation as a trusted publisher, healthcare brands can experience peace of mind knowing their consumers will make positive associations that will increase brand loyalty.
Tags : 
healthcare, physicians, digital, advertising
    
Oath
Published By: Concur     Published Date: Feb 04, 2013
Expense fraud costs a median loss of $33,000 in each instance, according to Association of Certified Fraud Examiners (ACFE). Despite the nonchalant attitude of many employees, expense fraud is a crime that affects organizations large and small.
Tags : 
fraud, expense fraud, corporate expense policy, preventing fraud, identifying fraud
    
Concur
Published By: Adobe     Published Date: Jun 26, 2019
The Digital Trends 2019 survey closed with more than 12,500 responses worldwide! The results are in for 2019 and once again, businesses have their sights set on improving customer experience. Data continues to dominate, with an understanding that smarter use will lead to greater rewards. Data ownership and compliance are top-of-mind. And technological advances are an exciting prospect for many. But some need more guidance to understand the benefits for their business. Discover what your top digital priorities for 2019 should be with the 2019 Digital Trends report by Econsultancy in association with Adobe. Key topics that you’ll read more about in this year’s report: • Optimising customer experience and delivering personalised experiences in real time. • Using data better for smarter audience segmentation and targeting. • Be wary of walled gardens. Control and own the data, and always be compliant. • Automation is the future. Understand the benefits, learn how to use it.
Tags : 
    
Adobe
Published By: Rosetta Stone     Published Date: Apr 03, 2018
Manufacturing is a prominent pillar of American growth and prosperity. According to the National Association of Manufacturers, every $1 invested in the manufacturing sector returned $1.81 to the economy in 2015.
Tags : 
    
Rosetta Stone
Published By: Infosys     Published Date: Jul 02, 2019
Today’s workforce comprises growing numbers of digital natives who thrive on immersive and personalized digital experiences. Employee digital dexterity is an essential element of the next-generation workforce, which aligns well with our philosophy at Infosys. We developed this thought leadership paper in association with Gartner to highlight how Infosys Wingspan can help companies navigate their next in terms of transforming their workforce to be ready for tomorrow, by embarking on a journey from talent transformation to digital change management.
Tags : 
    
Infosys
Published By: E.ON     Published Date: Nov 21, 2018
Retail Week- in association with energy supplier E.OM- surveyed 50 senior level retailers in August 2018 that are responsible for sustainability activities at companies with an annual turnover of more than £50m. This whitepaper looks at the results of this survey and takes a closer look at environmentally friendly retailing. Download today to find out more.
Tags : 
    
E.ON
Published By: HotSchedules     Published Date: Mar 29, 2017
How a 6-state Tennis Program Hit a Grand Slam with HotSchedules. Download now to learn more!
Tags : 
    
HotSchedules
Published By: Eaton     Published Date: Jul 12, 2019
Every three years, members of the National Fire Protection Association (NFPA) meet to review, modify and add new National Electrical Code (NEC), or NFPA 70, requirements to enhance electrical safety in the workplace and the home. This year’s code review is well underway: the second draft of NEC 2020 is complete and the annual NFPA Conference and Expo is scheduled for late June. What follows is a preview of what are, in my opinion, the most significant code changes on track to pass. In this blog, I’ll explore the reasoning for each change and the future steps the NEC may take beyond 2020 regarding: Ground fault circuit interrupter (GFCI) protection Service entrance equipment Reconditioned equipment Performance testing Load calculations Available fault current and temporary power This is a high-level overview. In the coming months, my Eaton colleagues and I will dig deeper into each topic as part of a continuing series on the 2020 code review cycle.
Tags : 
    
Eaton
Published By: EMA Analyst Research     Published Date: Jun 07, 2016
By viewing this on-demand webinar, you will also discover: • How organizations view their big data initiatives and how they compare with their actual implementation maturity. • Are data lakes becoming a brackish data swamp or a reliable location for data management practices? • How organizations are continuing the trend of implementing the EMA Hybrid Data Ecosystem in association with their big data initiatives.
Tags : 
    
EMA Analyst Research
Published By: Stratus Technologies     Published Date: Jun 16, 2009
"Time is money. You can't do business if you can't access your applications. I won't settle for anything less than 99.99% application availability." Steven Sommer, veteran CIO/CTO There is no aspect more critical to a business than the ability of its end users, customers, business partners and suppliers to have high availability access the corporate applications. If applications are unavailable, business ceases. And corporations know it.
Tags : 
c-level, stratus, itic, end users, customers, partners, high availability, corporate applications
    
Stratus Technologies
Published By: SAS     Published Date: Aug 03, 2016
Failing to contain financial crime hits banks with the double impact of crime-related losses and fines imposed by regulators and law enforcement agencies. Depending on the magnitude of a bank’s failure to stem financial crime, fines can run into hundreds of millions of dollars – and even higher in exceptional cases. More importantly, institutions are keen to protect their brand from association with transnational organized-crime rings and scandals related to corruption.
Tags : 
best practices, productivity, finance, financial crime, security
    
SAS
Published By: Adobe     Published Date: Oct 22, 2014
Sometimes email is the forgotten marketing channel. It’s not as new or topical as social or mobile, but it’s as reliable and profitable as ever. A study from the Direct Marketing Association says that email provides a $39.40 return on every dollar invested into it. We’ve produced a marketer’s guide that discusses the next frontier of email marketing. Learn the advantages of triggered and retargeted emails, and get real-world insights into smart email marketing from C Spire Wireless and others.
Tags : 
marketing channels, marketing guide, triggered emails, re-targeted emails
    
Adobe
Published By: Epsilon     Published Date: Jun 22, 2012
Epsilon and the Direct Marketing Association's Email Experience Council released the Q1 2012 North America Email Trends and Benchmarks which show a steady increase in open rates over both Q4 2011 and Q1 2011.
Tags : 
epsilon, marketing, email marketing, marketing trends, email trends
    
Epsilon
Published By: FORA.tv     Published Date: Jun 11, 2012
The conference and event industry is booming. An online video strategy can help conference and event organizers benefit from various trends. Download your complimentary white paper now and find out more!
Tags : 
conferences, events, series, live events, video programs, online videos, on-demand videos, free videos
    
FORA.tv
Published By: FORA.tv     Published Date: Aug 09, 2012
The conference and event industry is booming. Audiences everywhere are rediscovering the value of face-to-face networking, the importance of professional education, and the plain thrill of hearing a dynamic speaker firsthand.
Tags : 
conferences, events, series, live events, video programs, online videos, on-demand videos, free videos
    
FORA.tv
Published By: FORA.tv     Published Date: Aug 20, 2012
The conference and event industry is booming. Audiences everywhere are rediscovering the value of face-to-face networking, the importance of professional education, and the plain thrill of hearing a dynamic speaker firsthand.
Tags : 
conferences, events, series, live events, video programs, online videos, on-demand videos, free videos
    
FORA.tv
Published By: FORA.tv     Published Date: Aug 30, 2012
The conference and event industry is booming. An online video strategy can help conference and event organizers benefit from various trends. Download your complimentary white paper now and find out more!
Tags : 
conferences, events, series, live events, video programs, online videos, on-demand videos, free videos
    
FORA.tv
Published By: FORA.tv     Published Date: Aug 30, 2012
The conference and event industry is booming. An online video strategy can help conference and event organizers benefit from various trends. Download your complimentary white paper now and find out more!
Tags : 
conferences, events, series, live events, video programs, online videos, on-demand videos, free videos
    
FORA.tv
Published By: FORA.tv     Published Date: Sep 24, 2012
The conference and event industry is booming. Audiences everywhere are rediscovering the value of face-to-face networking, the importance of professional education, and the plain thrill of hearing a dynamic speaker firsthand.
Tags : 
conferences, events, series, live events, video programs, online videos, on-demand videos, free videos
    
FORA.tv
Published By: FORA.tv     Published Date: Sep 24, 2012
The conference and event industry is booming. Audiences everywhere are rediscovering the value of face-to-face networking, the importance of professional education, and the plain thrill of hearing a dynamic speaker firsthand.
Tags : 
conferences, events, series, live events, video programs, online videos, on-demand videos, free videos
    
FORA.tv
Start   Previous    1 2 3 4    Next    End
Search      
Already a subscriber? Log in here
Please note you must now log in with your email address and password.