applied insights

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Published By: CA Technologies     Published Date: Nov 02, 2016
Effective metrics and measurements are critical to running a high performance business. Properly applied, they lead you to better insights, better decisions and better business outcomes. They provide feedback to spark improvement and create learning opportunities. They help you identify the right outcomes that drive you toward your business goals. Unfortunately, many businesses misuse these powerful tools in ways that actively destroy the agility they seek to create. In this paper, we highlight nine mistakes organizations make involving agile measurement at enterprise scale—and how to do it right.
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CA Technologies
Published By: Dun & Bradstreet     Published Date: Apr 21, 2016
When the right approach is applied, analytics can drive more effective marketing strategies. While marketers understand the role analytics plays within the organization, most are not leveraging analytics to really drive enterprise performance. We surveyed 100+ business leaders to understand the state of analytics maturity across today’s leading organizations, uncovering common challenges teams are facing in their quest to use data and analytics to deliver a competitive advantage. What We Uncovered: - 73% of analytic professionals claim to work for an analytically-driven company - Only 42% of companies have a strategy for using analytics across the enterprise - Just 38% of companies share results of their analytic insights outside their department - 81% of organizations rely on 3rd parties for at least some portion of their analysis Download the report to learn how marketers, like yourself, view themselves in light of using analytics to drive their business.
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hoover's, marketing strategies, analytics, data
    
Dun & Bradstreet
Published By: IBM     Published Date: Apr 09, 2015
IBM Security, in partnership with the Center for Applied Insights, has launched the 2014 IBM CISO Assessment. Driven by the specter of external attacks and the needs of their own organizations, CISO's are continuing the shift toward a business leadership role that focuses on risk management and taking a more integrated and systemic approach.
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ibm, risk management, security risk, security officer, data security
    
IBM
Published By: IBM     Published Date: Feb 18, 2014
In the digital age, customers sit in the driver’s seat. The most successful retailers have responded by putting shoppers at the heart of the merchandising process. We’ve identified a small group of firms that outperform their peers, thanks in part to three traits: they have merchandising functions that are customer-oriented, collaborate across internal and external boundaries and use analytics to make smarter business decisions.
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ibm, smarter commerce, demandtec, retail, ecommerce, applied insights, customer demand, merchandising
    
IBM
Published By: IBM     Published Date: Feb 27, 2014
According to a survey by the IBM Center for Applied Insights and Oxford Economics, business leaders are becoming increasingly focused on the business value of cloud. Although the participant’s cloud strategies differ in terms of scope, platform and delivery models, the chief takeaway from the survey is that cloud is not just about cutting costs and driving efficiency—cloud fuels growth.
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cloud, ibm, applied insights, oxford economics
    
IBM
Published By: IBM     Published Date: Jul 30, 2014
COOs responsibilities are expanding beyond cost saving and efficiency to include a growing role in raising revenues. By transforming processes, they're providing customers more relevant experiences. Center for Applied Insights talked to COOs across industries to find out more.
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ibm, business processes, smarter process, coo, cost saving, efficiency
    
IBM
Published By: IBM     Published Date: Feb 04, 2015
COOs responsibilities are expanding beyond cost saving and efficiency to include a growing role in raising revenues. By transforming processes, they're providing customers more relevant experiences. Center for Applied Insights talked to COOs across industries to find out more.
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cost saving, business efficiency, customer-centric operations, operation management
    
IBM
Published By: IBM     Published Date: Oct 21, 2016
According to an IBM Center for Applied Insights survey of developers, while two-thirds of mobile apps fail to achieve budget, schedule and project objectives, the successful one-third rely heavily on cloud-based platforms such as the IBM MobileFirst Platform. Cloud-based platforms have been proven to reduce provisioning and development time by more than 90%. This on-demand webcast will demonstrate how you can leverage IBM’s Cloud offerings to accelerate your mobile transformation in a hybrid cloud.
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ibm, mobile, ibm mobile cloud, cloud, digital business
    
IBM
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